Ad Age is introducing the Brand Summit in Los Angeles on Nov. 3 and 4.
The event will feature top brand builders discussing how they've established a unique place in the market and are navigating the fast-changing media and consumer landscape. Brand Summit combines and expands upon the popular CMO Strategy Summit and Digital events, which have been held in San Francisco the last two years.
Creating and protecting brand value is more critical than ever, given today's constant state of disruption and renewal. We're bringing together a carefully curated roster of top marketing, technology and creative leaders to share how they're making the tough decisions as marketing responsibilities evolve far beyond traditional advertising.
Featured speakers include:
Kristi Argyilan, SVP, Media and Guest Engagement, Target
Lesya Lysyj, former CMO, Heineken
Lisa Mann, EVP, Marketing, Kind
Spencer Rice, CMO, SoulCycle
Jeetendr Sehdev, Professor of Marketing, University of Southern California
Kirk Thompson, VP, Head of Marketing and Culinary, IHOP
Susan Walmesley, VP, Sales and Marketing, Topgolf
Practical, interactive sessions and workshops -- all viewed through the trusted Ad Age editorial lens -- will cover the key tenets of superior brand stewardship: creativity, technology and talent.
Earning It: Building Momentum Through the Power of Your Story
Return to Growth: How an Iconic Brand Used Advocacy and Loyalty to Rebuild
Who Owns Your Brand? Stewardship in the Age of Influencers
Behind the Work Series: An Inside Look at Today's Most Effective, Creative Campaigns
Learn more and register here. Save before September 18.