"Carpool Karaoke," a segment from CBS's "The Late Late Show With James Corden" that regularly goes viral on the web, is becoming a series of its own, to appear exclusively on Apple Music.
Apple Music will stream 16 weekly episodes to its subscribers in more than 100 countries, Apple and CBS said in a statement. Mr. Corden won't host the series, but will serve as creator and executive producer along with "Late Late Show" producer Ben Winston.
Apple is also developing an unscripted competition series called "Planet of the Apps." Although it isn't clear exactly how that show will be distributed, it is expected to appear on Apple platforms, and together with the "Carpool Karaoke" spin-off suggests that the company is moving toward original entertainment that could compete with streaming services such as Netflix, Hulu and Amazon Prime.
Like the segment on "The Late Late Show," Apple's "Carpool Karaoke" will feature a host and various celebrities singing in a moving car.
"The joy of 'Carpool' is both the intimacy it creates, while seeing the love our passengers have for music," Mr. Winston said in the statement. "Where better to showcase that than with Apple Music."
"We love music, and 'Carpool Karaoke' celebrates it in a fun and unique way that is a hit with audiences of all ages," Eddy Cue, senior VP-internet software and services at Apple, said in the statement. "It's a perfect fit for Apple Music -- bringing subscribers exclusive access to their favorite artists and celebrities who come along for the ride."
A "Carpool Karaoke" video featuring Adele is the most-watched late-night clip on YouTube, receiving 119 million views in six months. Justin Bieber, One Direction and first lady Michelle Obama have also made appearances.
"The Late Late Show with James Corden" will continue to air its own "Carpool Karaoke" segments.