The Cannes Lions International Festival of Creativity has appointed its first ever Chinese Jury president, naming Lo Sheung Yan to chair its Outdoor category in 2012.
Lo Sheung Yan, known as Mayan, is JWT's executive creative director, North East Asia and chairman, China. He has been with JWT since 1996 and is a member of JWT's global creative council.
Under his creative stewardship in Asia, the agency has garnered many creative awards, including 2011's Press Grand Prix at Cannes for Samsonite's Heaven and Hell. The work also won further Grand Prix at Spikes Asia in the Outdoor, Print and Print and Poster Crafts categories. Other achievements include JWT Asia Pacific being named Spikes Asia's 2009 'Network of the Year' and AdFest's 'Network Agency of the Year' in 2008 and 2009, with JWT Shanghai named AdFest's Agency of the Year in 2009.
Mayan has previously judged awards both regionally and internationally, including Longxi, Chinese Advertising Awards, Spikes Asia, Clio, Cannes and ADC awards. A member of the Composers and Authors Society of Hong Kong, he has also written, directed, and acted in stage plays for over 15 years in Hong Kong and written lyrics for Asian pop songs and musicals. In 2009, the Hong Kong Chamber of Commerce honored him as one of the Outstanding Hong Kong People in Shanghai.
In a statement, Cannes chairman Terry Savage described Mayan's appointment as 'momentous' both for the festival and for China. Savage added: "In the list of the most awarded countries at the 2011 Festival, China ranked joint 14th place (with Canada) and won its first ever Grand Prix. Great creative work is coming from all over the world and countries that have never won major awards before are now sharing the stage with the more traditional winning countries."
Separately, Saatchi & Saatchi has announced that its New Directors' Showcase reel will be shown in China for the first time at the ROI Festival in Shanghai on Friday 11th November. Saatchi & Saatchi Shanghai ECD Fan Ng has selected 11 Directors from the original 2011 reel shown in Cannes, for the inaugural Saatchi & Saatchi New Directors' Showcase in China.