Poke, the Publicis UK-owned digital agency, has promoted Angus Mackinnon to group creative director, as well as making two new creative hires. Mackinnon has been a creative director at the agency since 2011 and before that ran his own digital creative agency Nowwashyourhands. He has also spent time client side as Nike's digital brand director for Europe, Middle East and Africa. Poke has also hired Malin Hanus, former creative director at Razorfish and Jake Cooper, former creative director at AKQA, as creative directors. At Razorfish, Swedish-born Hanus initiated and led the work on the Unilever hair destination All Things Hair. Prior to that she co-founded a start-up in Stockholm and worked at agencies in Amsterdam, including Strawberryfrog, Blast Radius and JWT Amsterdam. Cooper was creative director for Nike Western Europe at AKQA, as well as working on other clients including Levi's and H&M. Nicolas Roope remains executive creative director at Poke.
22squared has hired Roy Torres as creative director based out of its Atlanta offic. He joins following a brief stint freelancing when he established his own company, Knife & Luck. Before branching out on his own, he served as associate creative director at Grey in New York on clients such as Ketel One Vodka, Longhorn Steakhouse, Hasbro and The Whitney Museum. Prior to his time at Grey, Torres held art director roles at Anomaly in New York, where he spearheaded a global brand campaign launch for Converse, and Droga5 in Sydney. His creative career began at Y&R New York working on brands such as Land Rover, MTV, LG and Bacardi.
180 Amsterdam has appointed Melanie Portelli to the role of client services director. Australian-born Portelli moves to Amsterdam from Now Advertising, in London. Prior to this, she has held business director and new business director positions for Saatchi & Saatchi (both London and Sydney) and CHI & Partners, working on clients such as Samsung, Toyota Lexus and Cannes Lions winner Big Yellow Self Storage.