Former Hornet creative director Eng San Kho and advertising and brand consultant Peter Tashjian launched a new agency in New York called Love and War with the aim of behaving like a boutique while executing like a production company. Part of the strategy, according to the announcement, is to "generate a series of cross disciplinary 'go to' teams that combine brand strategy, advertising and hands-on production skill." ... Joey Santiago, lead guitarist of the Pixies, joined Elias Arts as a featured artist working exclusively on television commercials. Santiago previously scored a feature film for MGM, Crime + Punishment in Suburbia. ... Editorial house Beast has opened offices in New York and Santa Monica. Paul Kelly formerly of 89 in N.Y. and Adam Schwartz of Lost Planet will head up the New York office as partners while Igor Kovalik of Inside/Out and Paul Norling from FilmCore/Santa Monica will hold partnership duties with executive producer Valerie Petrusson out West. ... Philadelphia's Concrete Pictures hired three—broadcast producer Laura Gillespie, art director Mike Yoon and designer/animator Tom Schiro. ... Former Kaleidoscope Creative Group executive Mike Rothenberg joined Shoolery as vice president of syndication for its TV Group. ... New York's Pure design studio promoted senior designer Johanna Marciano to creative director. ... Santa Monica production company UNCLE signed music video director Benny Boom. ... Boston's Brickyard VFX hired multiple Emmy-nominated compositing and visual effects artist Jimi Simmons.