Director Tom Routson is returning to Tool after a one-year stint at Moxie. Routson has directed campaigns for Budweiser, Foster Farms chickens, and the Aflac duck, winning awards at Cannes, Clio, and AICP shows, and his work is included in the permanent collection of New York's Museum of Modern Art. Prior to directing Routson worked on the agency side of the business as a creative director at Goodby Silverstein and Partners.
Editor Patrick Griffin is joining jumP LA. Griffin joins the studio from Arcade Edit, and also spent time at Harley's House and with current jumP LA EP Betsy Beale at Lost Planet. Recent work includes a KIA campaign with Blake Griffin, shot by director Paul Hunter. He has also worked with directors Matt Aselton, David Shane, Errol Morris and Brian Buckley, with Roger Corman from 1999 to 2000, and has collaborated with agencies such as GS&P, Saatchi & Saatchi, and Team Mazda.
The artists at production company and design studio Brand New School are to be represented as directors on the U.S. East Coast by Jamie Scalera, Sasha Stern and Katrin Aul at Miss Smith. Brand New School is represented on the U.S. West Coast by Lisa Houck of Salon Reps, and in the U.S. Midwest by Lynn Reif Mutchler of Point Representation.