Draftfcb has appointed Rob Nielsen to global executive creative director on its Beiersdorf account, which spans more than 90 countries worldwide. Based in Hamburg, Nielsen will work as the creative partner to Erika Darmstaedter, who recently joined the team as global business leader, and also to Gaby Bell, global planning director on Beiersdorf. He joins Draftfcb from Saatchi & Saatchi where he was regional creative director for Europe, Middle East and Africa on the Head & Shoulders account for Procter & Gamble. He has also worked for agencies worked for agencies in Dubai, Singapore, Moscow and London including Leo Burnett, McCann Erickson as creative director, JWT, BBH and BBDO.
DDB New York has made two new creative appointments, hiring Sonya Grewal as group creative director on the Hertz and Empire City accounts, and Dave Tomkins as associate creative director working across all accounts. Grewal joins from Y&R Chicago where she most recently worked as a creative director on the Hotels.com account as well as on Hilton, Kenmore, Orbitz, and Miller. She began her career at JWT New Delhi before moving to Cramer-Krasselt and then to Ogilvy Chicago. Tomkins previously worked as an art director at Johannes Leonardo in New York and prior to that at Mother London and at three agencies in Sydney; Happy Soldiers, Clemenger BBDO, and Publicis Mojo. He has worked on clients such as Stella Artrois, Coca-Cola, Google, Bacardi, UK Post Office, Chanel, Dell, and Visa.
Mullen has hired Amy Neuser as creative manager. Reporting to chief creative officer Mark Wenneker, her responsibilities include recruiting permanent and freelance creative talent as well as resource allocation, talent development and overseeing Mullen's award show entries. Neuser was most recently with Crispin Porter + Bogusky in Boulder for almost four years as a Quality of Life manager. Prior to that, she was a project manager with Wieden + Kennedy Amsterdam on Coca-Cola and helped land the Carlsberg account. She also held the position of senior traffic manager at CP+B in Miami on the Virgin Atlantic Airways and Truth accounts. During the 90s, she worked at The Martin Agency in Richmond and at Carmichael Lynch in Minneapolis as traffic manager.
Digital Kitchen Seattle has appointed David Mikula as a senior creative. Previously, Mikula served as a creative at Wieden + Kennedy's Portland office working on film and interactive campaigns for clients including Dodge, Target and Coca-Cola. He was also a founding member of Gorlochs, an IP/software group, and has held creative roles at JWT and Digitaria. The agency has also promoted Sarah Shipley to head of production. She has been with the agency since 2009, producing campaigns for clients including Microsoft, Paramount Pictures and Wieden+Kennedy for Dodge.