People news from Deutsch LA, Hook and more

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Deutsch LA has hired Frank Dattalo as SVP, group creative director. He will lead creative initiatives on the Dr Pepper and Snapple accounts and report to chief creative officer, Mark Hunter. Dattalo joins from Energy BBDO in Chicago, where he was SVP, group creative director. There, he worked on brands including Orbit, winning a Gold Pencil for Orbit 'Dirty Shorts' online films. Prior to that he was a senior art director with Saatchi & Saatchi in Rochester, New York and an art director at Buck & Pulleyn in upstate New York.

Interactive integrated content agency Hook has appointed Dave Evans to lead company strategy and development. Evans joins the team after two years as executive integrated producer at Saatchi & Saatchi LA. There, he produced campaigns such as Toyota's Swagger Wagon & Coke Zero's Rooftop Racer. Previously, he worked for agencies including Crispin, Porter + Bogusky as a senior integrated producer on Burger King, Coke Zero and Zune while co-leading Microsoft.

Yessian, the artistic collective, has expanded its New York location with a second studio and the addition of composer Hugh Wilson to its team. Wilson, a professional vocalist and multi-instrumentalist, has worked in Australia, Singapore and New York. As well as collaborating with artists including Lenny Kravitz and Savage Garden, he has recorded commercials for brands such as Geico, Kohls, M&Ms. Smirnoff, L'Oreal, Home Depot, McDonalds, Hyundai, Toyota, South Australia Tourism and Coca-Cola.

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