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Fallon announced the hiring of Roberto Lastra as a copywriter. Lastra most recently was a freelancer at agencies JWT, Toy and Leo Burnett and Publicis and made this cute video to announce his acceptance. ... Saatchi & Saatchi, Los Angeles welcomed former Doner group account director Edward Yu as GAD on Toyota. ... Production firm Believe Media inked a deal with filmmaker Liz Friedlander for exclusive worldwide commercial representation. Friedlander is noted for her music videos for artists including U2, REM and Seal, her feature film debut "Take the Lead," as well as spots for Target, Delta and Verizon. ... New York creative studio Thornberg & Forester signed Claire Carré for exclusive representation as a commercial director. Carré, repped by Partizan for music videos, has helmed work for indie artists including Rainer Maria and The Spill Canvas. ... Aussie production company Prodigy added award-winning director Dael Oates to its roster. Oates, versed in live action, animation and VFX work, arrives after an 8-year tenure at Animal Logic. ... New York-based independent agency mcgarrybowen opened up shop in Chicago, hiring two former Leo Burnett creatives Ned Crowley and Jonathan Moore as creative directors, while promoting Adrian Keevil to managing director. ... Canadian director Sandra Enns Arnell signed with Toronto-based Sparks Productions for exclusive representation with television commercials.
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