Experiential marketing agency MKG has appointed Dave Brown as director of digital strategy. Brown joins from Etsy, where he was the company's social media specialist. During his year and half there, he increased unique visitors from social media platforms by over 219%, developed creative partnerships withLady Gaga, The Avett Brothers, and SXSW, and expanded Etsy's international social media footprint in Germany, Canada, UK, France and Japan. Prior to Etsy, Brown founded Holiday Matinee, a creative co-operative, marketing consultancy and design shop with a roster of clients including Zappos, W Hotels, MTV and Ford Motor Company. He was also a co-founder of independent music label Better Looking Records.
Whitehouse Post Chicago has promoted Tim Warmanen to editor. Warmanen has worked for the Whitehouse Chicago since 2005, first as assistant editor and then as senior cutting assistant on campaigns for McDonald's, Office Max, TransUnion, Hotels.com, and Norton Antivirus..
Tool, the digital and live-action US-based production company, has joined forces with UK-based production company Mustard. London-based Mustard will represent Tool's roster in the UK and Amsterdam for commercials and digital projects, while Tool will play the same role for Mustard's directors in the US.