Strawberry Frog has promoted creative director Craig Love to the new role of executive creative director of the agency, based in New York City. Mr. Love, who has steered campaigns for Jim Beam, Sabra and Reebok at the agency, will continue working under the leadership of founders Scott Goodson and Karin Drakenberg and managing director Chris Perkins. Before joining Strawberry Frog in 2011, Mr. Love served as associate creative director at JWT New York. He also spent three years at Wieden & Kennedy Portland and is known for his work on Target and JCPenney and for having won three Cannes Lions (including one Gold) for his work on Macy's. He started his career as a copywriter at Saatchi & Saatchi New York.
Wongdoody has appointed Adam Nowak to its Seattle office as creative director, working on Amazon. Mr. Nowak joins from rom FCB L.A., where he served as SVP and group creative director. At FCB L.A., he helped lead a global brand overhaul for Levi's and also worked on Taco Bell's "Live Mas" rebrand. Previously, Nowak was a senior copywriter at TBWA/Chiat/Day Los Angeles where he contributed to Gatorade's "Replay" campaign among others. He began his career as a copywriter at DDB Chicago, working on global campaigns for McDonald's and Dell. Throughout his career he has also worked on creative for K-Mart, Nissan, Visa, KFC, Coors, Capital One, and more.
Sydney, Australia-based BMF has appointed Alex Derwin as creative director, reporting to BMF executive creative director Cam Blackley. Mr. Derwin has 17 years experience in the U.K., the U.S. and Australia, and joins BMF from Clemenger BBDO Melbourne. He started his career as a copywriter at Ogilvy London in 1998, later moving to Sydney where he stayed for the next 10 years, working at Publicis Mojo, Clemenger and the Monkeys. His next destination was Oregon, where he worked as a creative director at Mutt Industries, a start-up in Portland founded by former Wieden & Kennedy ECD Steve Luker. His international resume includes work for brands including Nike, Nescafe, The Observer, Nestle and St Vincent de Paul Society.