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Martini to Lead R/GA Berlin Office, Saatchi Appoints Senior Creatives in China

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Sascha Martini
Sascha Martini Credit: R/GA Berlin

R/GA has opened its 19th global office, in Berlin, appointing Sascha Martini as managing director. Mr. Martini joins from Razorfish, where he previously held the role of CEO, Germany. He will report into Matt Lodder, EVP managing director EMEA, R/GA, who is based in London. R/GA London already works with Nike in Germany and with German brand Siemens. The Berlin office will be located in the city's Kulturbrauerei (culture brewery), in the Kollwitz neighborhood.

Saatchi & Saatchi creative leadership team in Greater China. Credit: Saatchi & Saatchi

Saatchi & Saatchi has announced a new creative leadership team for Greater China. Kenny Choo is now chief creative officer for P&G Healthcare & Skincare brands, having been with the agency since 2013. Kevin Chiu has been promoted to executive creative director of Saatchi & Saatchi Shanghai, Elaine Young will be the new executive creative director in Guangzhou and Paul Ho is executive creative director in Hong Kong. Troy Sullivan will be executive creative director of P&G Haircare brands, Paul Copeland will be regional creative director on P&G Pampers and Ran Yin has been appointed head of TV Saatchi & Saatchi Greater China and general manager of Prodigious. The overall team is headed by Greater China chief creative officer Fan Ng.

Nathanael Potter and Rosie Bardales
Nathanael Potter and Rosie Bardales Credit: BETC London

BETC London has promoted Rosie Bardales to chief creative officer and appointed Nathanael Potter as creative director. After working six months with the agency on the Rimmel London account, Mr. Potter becomes a full-time creative director. He brings over 20 years of experience in design, curation and creative direction, having worked at companies such as MRM, U-Dox, Factory Design Labs and The Sunday Times. His portfolio includes campaigns for brands such as Adidas Originals, Vans, Reebok, Ralph Lauren, Lexus, Mastercard and The North Face. Ms. Bardales joined BETC London as executive creative director in 2014. Before that she was creative director at Wieden & Kennedy Amsterdam, where she led the integrated launch for Levi's Global as well as the Powerade campaigns for the 2012 Olympics and the 2014 World Cup.

Kate Catalinac and Corinne Goode
Kate Catalinac and Corinne Goode Credit: BBDO San Francisco

BBDO San Francisco has hired Kate Catalinac and Corinne Goode as creative directors. They will report to chief creative officer, Matt Miller. Ms. Catalinac has spent the past eight years at Goodby Silverstein & Partners where she created campaigns for clients including Got Milk?, Kayak.com, and Princess Cruises. Prior to this, she worked at Saatchi & Saatchi New Zealand on the New Zealand Army account. Goode was most recently senior art director at DDB Auckland, where she worked across brands such as New Zealand Lotteries, McDonald's, Sky TV and Lion Nathan Wine and Beer.

Mike Krankota
Mike Krankota Credit: Propac
Kelly Welch
Kelly Welch Credit: Propac

Dallas agency Propac has hired Mike Krankota and Kelly Welch as creative directors, working on the shop's Frito-Lay and PepsiCo brands along with new business. Mr. Krankota has previously served as creative director for Eisenberg & Associates, Canonball and Propel Group, on clients including CBRE, the Dallas Mavericks, Neiman Marcus and Samsung. Ms. Welch joins after nearly 10 years at TracyLocke. She has worked with clients including Fossil, Dannon, Dr. Pepper, Cargil, TXU Energy, Pizza Hut, Visit Dallas and T-Mobile.

Creative agency Daughter
Creative agency Daughter Credit: daughter
Independent creative agency Daughter has opened in the U.K., based in Leamington Spa. Gareth Hopkins and Stuart Jackson will assume the roles of creative partners, having most recently freelanced at agencies including McCann, TBWA, JWT and MullenLowe, with Rich Newell the third creative partner following his move from Chapter as deputy creative director. Lee Jackson departs his role as Planning Director at McCann to take on the position of strategy partner. The four have all worked together previously on brands such as Barbour, Heinz, Oxfam, Triumph Motorcycles and Virgin Trains.
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