Wieden + Kennedy continued its awards sweep last night at the One Club's 36th Annual One Show, taking Best of Show for Nike's "Write the Future," created out of the agency's Amsterdam office. The spot, entered in the cinema and consumer TV categories, also earned three Gold Pencils. The agency's Portland office also earned four Gold Pencils and 1 Bronze Pencil for its various Old Spice efforts.
TBWA/Chiat/Day had a strong showing as well, earning 3 Golds for the Gatorade "Replay" campaign, while Droga5 took two Golds for its massive outdoor/online effort for Bing and Jay-Z, "Decode Jay-Z with Bing."
Jung von Matt earned 2 Golds, for its WWF "Save as WWF," a campaign that encourages users to save trees by using a non-printable alteranative to PDF files.
For the complete list of winners, go to the One Club site.
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