Until New Year's, we'll be counting down Creativity's Best Work of 2012: the year's most innovative and inspiring creative ideas from the brand world. Each day, we'll feature the top ideas from the categories of film, integrated/interactive and print/design as our Picks of the Day above, which we'll also be archiving in the stories below. Note: some of the categories won't necessarily be a perfect fit, as the best ideas often work through multiple platforms, but we've placed them into areas that make the most sense.
Conversion marketing isn’t just a trend or tactic. It’s a fundamentally new way to approach marketing -- yet it’s based on the most timeless of principles: that the key to success in business is to drive sales today, while building stronger brands for tomorrow. Brought to you by Catapult.Learn more