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BBH Breaks New Levi's Spots

Published on .

A man is stalked by a mannequin.
Levi's has rolled out two new spots from BBH/New York that show the lengths to which people -- and, yes, mannequins -- will go to hold onto their favorite pairs of jeans. In one of two spots directed by MJZ's Dante Ariola, a man arrives at his ex-girlfriend's apartment with a peace offering as Willie Nelson's "Always on My Mind" plays in the background. It turns out getting his jeans back is the only thing on this guy's mind, however, despite the fact that his ex is played by model Angela Lindvall. In a second spot, backed by the Screamin' Jay Hawkins classic "I Put a Spell on You," a man is stalked by a department store mannequin in search of revenge.
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