Animation veterans David Daniels and Chel White have announced the launch of Bent Image Lab, an animation studio and production company based in Portland, Ore. Daniels was most recently with Portland's Vinton Studios, where -- as an animation director -- he created the first spots in M&M's popular CG campaign and, more recently, animated the hosts of the NFL on Fox
for Fox Sports. White, whose credits include work for Lugz and a recent Saturday Night Live
parody of the clay animation classic Rudolph the Red Nosed Reindeer
, joins the startup after being repped by Curious Pictures for the last five years. The pair, who will both serve as principals and directors at Bent, are joined by effects and production veteran Ray Di Carlo, who will serve as partner and executive producer.