We'd like to welcome an esteemed pair of contributors to our newest online feature, the Worldview blogs. Argentine Patricio Cavalli
will be keeping us updated on the latest out of the B.A. ad scene in Worldview: Buenos Aires
. First, though, Cavalli, a frequent contributor to Mercado
, an Argentine business magazine, offers a brief history of South America's most cosmopolitan city
. On the other end of the world is Worldview: Sweden
, curated by Maria Lindholm, reporter and editor of international News at Resumé
, Sweden's well-respected advertising trade magazine. In her premier installment
, Lindholm updates us on Swedish production companies awarding their own at Roygalan, their annual awards festival.