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Combos Introduces Man Mom
Published on .
Just in time for Mother's Day, Combos, TBWA/Chiat/Day/N.Y. and Martin Granger of Moxie introduce us to Man Mom, a she-male/he-woman character whose parenting skills involve a steady diet of pretzels and cheese-food filling. Whether taking care of a sick son, saying grace before dinner or bonding over video games, she (um he?) uses Combos as the solution to every situation, positioning the snacks as "What your mom would feed you if your mom were a man."