When the dust settled, and we had done some funny arithmetic, we had individuals and partnerships neatly fitted into 5-0 mold. It wouldn't be so easy to lasso the ideas the group generates—we've got advertising veterans and young marketing mavericks, vloggers, platform genies, web designers, CEOs, directors, gamers and more, all driving toward a common goal—innovation. To bring that innovation to your desktop, download a hi-res version of our cover, illustrated by James Jean. But it's not all-50 in the issue. Read up on the latest techniques in interactive recruiting, Dairy Queen's new logo, Pepsi's can redesign, emerging players in stock photography and a profile of a decidedly non-stock player, director Ulf Johansson. Don't forget to soak up all the blockbuster work in the Creativity Gallery while you flip the pages.