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The Creativity Top 5: The Best Brand Ideas of the Week

Meet 'Catstarter,' Meow Mix's Kickstarter for Cat-Related Projects

Published on .

Ad Age's Creativity presents the most innovative ideas in advertising and marketing of the previous week. Among this week's favorites, Meow Mix's Catstarter, which backs your feline-related innovations, and the latest in wearable technology -- a Foxtel soccer shirt that lets viewers feel what the players are experiencing on the pitch.

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Subscribe to the podcast on iTunes here to keep abreast of the top work, and for more of the best ideas in brand creativity, tune into Creativity-online.com.

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