Diesel's Satanic Exhale

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The latest art installation at Diesel's Denim Gallery in SoHo celebrates the fall season, and maybe the Fall of Man, with a multimedia installation by the French brothers Michael and Florian Quistrebert, a darkly artsy duo who have been building a signature graphic style together for the past five years. The exhibition notes liken the space to a surreal film set featuring "various tableaux inspired by rock, folk culture and neo-Romanticism. Menacing ghost figures and eerie lighting enhance the artists' interpretation of their paranoid mythology."

The scene, which incorporates incongruous elements from life on the prairie, includes a haunted cabin, a sculpture of a ferocious grizzly bear (seen below), and some unsettling Halloween-appropriate posters, but of course it's got nothing to do with the Diesel fall line per se, though it makes a nice fit with certain elements of the company's vibe, according to the show's curator, Sebastien Agneessens of Formavision.

"I've been in touch with the Quistrebert brothers for about a year," says the French-born Agneessens, who's been curating Diesel shows for several years. "Their work always lies at the intersection of horror films, evil forces and rock culture. I knew I was on the right track with them when I saw the new Diesel fragrance campaign, 'Fuel for Life,' whose story is also very darkā€”it speaks about an illegal fragrance to use with caution, which takes you to the unknown. It unveils a universe similar to 'Shades From the Breath of Hell.' "

Though the Diesel "Fuel for Life" site may exude a smidgen of their goth-baroque flavor, the Quistrebert brothers had nothing to do with it, nor do they have a site of their own. But they do have a French art book that goes by the peculiarly disquieting title of Fried Face Stories. The show, at 68 Greene St., will be up through Nov. 13.

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