MTV's Logo Gains Some Weight

By Published on .

For the first time in its 28-year history, MTV has updated its iconic logo. Largely forgoing the network's music heritage, the new three-dimensional design instead showcases MTV's reality-TV talent, such as the casts of "Jersey Shore," "The Buried Life" and "Teen Mom." But is a new look enough for the struggling Viacom brand?

Check out the story on Adage.com.
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