Brands including Allstate, Lincoln, Tide, Mercedes-Benz, British Airways, Johnnie Walker, Benetton and Spam revived "Mad Men"-era styles for an issue of Newsweek marking the show's return with throwback design.
The Johnnie Walker ad and one starring Smokey the Bear actually ran in the 1960s. But most of the ads temporarily revived their brands' old look to be part of the issue, whose cover proclaims "Welcome Back to 1965." And some ads worked in anachronistic winks, like the one suggesting a visit to the brand's website "in 47 years."
Tell us which brands succeeded, and which ones could have used a little help from Don Draper in the comments section below.