Nike "Move" Wins Commercial Emmy

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And the Emmy goes to ...
Saturday night in Los Angeles, The Academy of Television Arts & Sciences passed out its annual Prime-Time Creative Arts Awards. The Nike anthem "Move," directed for Wieden + Kennedy/Portland by RSA's Jack Scott, took home the Emmy in the commercial category, edging out spots for Computer Associates, Visa, Disney, Fox Sports and Budweiser.

The spot, which aired during the Olympics, features footage of athletes of all kinds, somberly edited to create one continuous movement.

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