TANGLED WEB: A round-up of what's online and on our minds
Published on .
It's not the most linear of web adventures by any means, but the Martin Agency-created official site for the upcoming X Games serves as a lesson for innovative, freeform aesthetics and punk-rock design. A sizeable, street-level "X" is the foundation of the homepage, with each of the four ends revealing a personalized mini-site for X Games stars including Ryan Scheckler and Travis Pastrana. Whether it be the dinosaur skulls and splatter paint for Scheckler or the dragonflies and dirt tracks for Pastrana, each athlete's section is filled with scribbled text, tattoo-style graphic collages, animated video introductions from each X Games participant and other footage. Though not too convenient, tiny icons at the top of the page help you navigate through each portion of the site. But as the throbbing techno music plays through in the background, you're better served just clicking at random and admiring the view.
While the dominance of the Roman Empire is ancient history, a legion of cyber-warriors are setting out to exhume the Roman Army and set Guiness records in the process. In what's actually a UK promotion for DK travel book, visitors can visit the campaign destination and create their own helmeted, sandal-adorning soldier, then answer weekly Ancient Rome-themed quizzes to climb up the ranks. Starting as a lowly Milite, or foot soldier, players can climb up the ranks to reach the top post of Legatus Legionis, or commander. Users can rack up points not only by taking the initial quiz, but by merely logging on and signing up friends, with monthly prizes including a Nintendo Wii and iPod Nano. It's about time we get to dust off our Napoleonic complex.