David Shapiro, partner at New York post and music house Fluid, tells us that the pace of entries for the upcoming Battle of the Ad-Bands
has exceeded expectations. So far, a dozen bands have thrown their hats into the ring, including combos from BBDO, Merkley Newman Harty, DDB, FCB -- all in New York -- as well as an entry each from Arnold Worldwide in Boston and Crispin Porter + Bogusky in Miami, the latter rumored to be managed by Alex Bogusky himself. As a result of the demand, Fluid is moving the deadline up two weeks to August 15. The 10 bands selected for slots at the September 24 showcase at CBGB will be notified on August 18, according to Shapiro. So if you're going to enter, do it soon.