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Wrigley's Brings Back the Doublemint Twins

Published on .

Wrigley's "We're Back"
In a spot that breaks today for Wrigley's Doublemint and Spearmint gums, the Doublemint Twins materialize as Pollyannas from the past, cheerfully decrying everything from caffeinated water to "mean" TV news. "We're the Doublemint Twins, and we're back to say, you didn't double your pleasure, you just doubled your pain," the pair sing as they cycle past extreme skateboarders and yoga enthusiasts alike.

Created by BBDO/Chicago and directed by Hungry Man's Bryan Buckley, the spot kicks off an online search for a new set of Doublemint Twins. Visit twinscastingcall.com to upload a photo or to pass judgement on those who have.

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