Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

BBH, London, and Weetabix Show You What the Queen Has for Breakfast

Creativity's Pick of the Day

Published on .

Weetabix jumps on the Jubilee celebration bandwagon with this pretty little ad out of BBH London, set to run this weekend just before the Queen's big anniversary. The ad features three Weetabix bars set out on some fine china.

For those of us who are more accustomed to IKEA-level tableware, the china is from Thomas Goode, a bespoke fine china company that supplies the Royal Family. So this might just be the very breakfast Her Majesty sits down to every morning.

The cereal -- which is also celebrating its 80th birthday -- has also launched special-edition "Fuel Britannia" packs.

For more on this work, visit Creativity -Online.com.

Most Popular