Halloween has gone soft, says Cheetos. So the michievous snack brand 's going to take it back. At Project T.P., created out of Goodby, Silverstein & Partners, you can team up with Chester Cheetah to cover practically any location (like your school, office, worst enemy's house -- or, as in this video, the inside of the Metropolitan Museum of Art) in toilet paper. For some reason, the Statue of Liberty and 1600 Pennsylvania Ave NW are not susceptible to T.P. vandalizing.
Just enter the address and the site will create a toilet paper "bombing" experience using Google Earth and Google Streetview. You can then share the results via social media. Of course, the site has to come with a warning that Cheetos doesn't condone actual toilet-papering -- only the digital kind. But it's still kind of fun.
Celebrating its 15th anniversary, National Geographic Channel is preparing to raise the ante with a major commitment to top-flight programming to draw in even more viewers while opening the door to expanded tie-in opportunities for marketers looking to partner with the well-respected brand.Learn more
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