'Homeland's' Damian Lewis Appears in Jaguar's Newest Trailer for Short Film 'Desire'

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Has there ever been a branded content effort with a more drawn out teaser process? We finally get a look at Damian Lewis in another trailer for Desire, Jaguar's upcoming short film. The style is definitely reminiscent of BMW Films, and an association with one of TV's hottest actors certainly won't hurt the brand, but we'll have wait for the full movie to see if it lives up to the pre-launch hype.

Check out the first trailer over on Creativity-Online.com, and follow @creativitymag on Twitter for more great work.

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