Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Robert Downey Jr. is Psychic in New Teaser for HTC

Actor Shows off Prowess in Boardroom for New Campaign

Published on .

Iron Man actor Robert Downey Jr., who recently signed a two-year deal to become spokesperson for ailing phone manufacturer HTC, appears in this new teaser for the brand's upcoming campaign out of 171 Worldwide, in which he sweeps into a boardroom with his familiar swagger and gives new meaning to the company's initials.

The actor is no stranger to the commercials form, and also recently took on a heroic persona for this spot for Call of Duty: Black Ops II.

For more exciting ideas in brand creativity, tune in to Creativity-Online.com, follow @creativitymag on Twitter or sign up for the Creativity newsletter.

Most Popular