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Sir Richard's Asks Women: What Will You Not Let into Your Vagina?

Published on .

For National Women's Health Week (until May 19), Sir Richard's and TDA/Boulder are asking women who (or what) they wouldn't put in their vagina, to highlight that the condom brand has no chemicals in its products.

In various cities, posters reading "I Won't Put Chemicals or ___ in My Vagina" were put up (with an invitation to fill in the blank.) The cornerstore of the campaign is a short film that asks women about their own Vagina Rule, with some pretty hilarious answers (investment bankers, men who collect samurai swords and "all men" are some of them.)

For more on this work, visit Creativity -Online.com.

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