The town of Obermutten is at it again. Last year, this tiny village in Switzerland's Graubunden region became famous around the world because of a charming Facebook campaign created by Jung von Matt Limmat that invited people to become its fans, after which it would post their profile pics, for real, on the town's bulletin board.
Now, the town is promising to give even more real estate to its fans with this new Facebook push. Mayor Martin Wyss is inviting the town's fans to send their "objects of friendship," which will be given a home in the newly established Obermutten International Museum of Friendship.
Basically, it's just a barn, but the town is relying on all of you to transform it into a global institution like no other.
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