Skunk parted ways with former parent Stink but managed to ive up to its reputation for memorable work with more standout spots. Among them, were Wieden & Kennedy's fantastic, reflective ode to "butts" for Weight Watchers, directed by John Hillcoat (The Road, Lawless).
More fine moments came from Jonathan Augustavo, who directed Playstation and BBH New York's infectious victory dances. The series of spots appeared on the "Greatness Awaits" site and tapped New York City Ballet dancers to reenact gaming feats from various genres, ranging from war games to cops and robbers to sports.
Mr. Augustavo also mocked the commercial hot guy trend in a funny ad for Taco Bell, "Manmercials," which instructed guy consumers on a real way to "be a man." Brent Harris also painted an emotional portrait of a girl's journey from learning bravery as a child -- emerging from her cot, playing piano and learning how to drive a car -- to mastering it as a woman, in the boardroom, for Synovus and Fitzgerald and Co.
On the music video front, Saman Kesh teamed with Basement Jaxx to help "save" the dance-deprived world with a Japanese-themed sci-fi music video about a twerking robot, for the track "Never Say Never."