Crispin, Porter + Bogusky creatives Matthew Ryan and Tim Geoghegan came up with this clever way to protest against the newly broadened search procedures of the TSA. The effort takes runner up in our Print, Design and OOH category in the Best of 2011. The pair conceived 4th Amendment Wear, underthings inked with a metallic version of the Fourth Amendment of the U.S. Constitution, which becomes readily visible when travelers pass through TSA X-Ray scanners. 4th Amendment Wear is available for sale at Ryan and Geoghegan's Etsy shop.
Hear from Fortune 500 brands that have been forced to pivot as consumer preferences evolve, as well as entrepreneurs building brands from scratch to meet new consumer needs. This event peels apart the layers of brand building with a carefully crafted roster of top marketing, technology, and creative leaders.Learn more