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inVentiv Communications

Profile from the 2007 Agency Report

Published on .

21 inVentiv Communications
Revenue ($ in millions)20062005% chg
Employees20062005% chg
Offices20062005% chg
Notes: inVentiv Communications is the advertising and communications division of inVentiv Health, a publicly held Somerset, N.J., company whose primary businesses include medical advertising and communications, recruiting and staffing for clinical trials and outsourcing sales forces to the pharmaceutical industry. inVentiv Communications consists of the former medical agency group, inChord Communications, acquired by inVentiv Health in October 2005, Adheris, a Massachusetts-based medical education, patient compliance agency acquired in February 2006, and Jeffrey Simbrow Associates (JSAI), a Toronto-based healthcare marketing and communications agency acquired in April 2006. inVentive gained agencies GSW Worldwide, Palio Communications, Navicor Group, Stonefly Communications Group and Blue Diesel in its purchase of inChord for $196.8 million in cash and stock. The communications segment provides services related to pharmaceutical advertising, branding, interactive communication development and patient and physician education. Blane Walter, who was CEO at inChord, is president of inVentiv Communications which continues to be based in Westerville, Ohio. The parent company, which has two other segments, inVentiv Commercial and inVentiv Clinical, reported net income of $51.2 million, up 16.8%, on revenue of $766.2 million, up 37.7%. inVentiv Health previously reported 2007 revenue guidance of $830-$850 million, but this February increased that to $890-$910 million based on its fourth quarter and full-year 2006 performance and two February 2007 acquisitions: Ignite Health, a healthcare agency based in Irvine, Calif., and pharma PR shop, Chamberlain Communications Group, New York. The parent is headquartered at 200 Cottontail Lane, Vantage Court North, Somerset, N.J., 08873/Phone: (732) 537-4800.
Top executive: Eran Broshy, inVentiv chmn & CEO; Blane Walter inVentiv Communication pres
Headquarters: inVentiv Communications/500 Olde Worthington Rd., Westerville, Ohio 43082/Phone: (614) 543-6650/Fax: (614) 540-3200/URL: www.inchord.com

An asterisk (*) indicates figures are Ad Age estimates.

Healthcare agencies
Blue Diesel*
Agency totals
Revenue ($ in millions)20062005% chg
Employees20062005% chg
Notes: Blue Diesel is an interactive shop focusing on clients in the healthcare industry.
Top executive: Kelly Gratz, pres
Headquarters: Blue Diesel / 500 Olde Worthington Rd., Westerville, Ohio 43082 / Phone: (614) 540-4226 / Fax: (614) 540-3155 / URL: www.bluediesel.com

GSW Worldwide*
Agency totals
Revenue ($ in millions)20062005% chg
Employees20062005% chg
Non-U.S. 20 20 0.0
Offices20062005% chg
Notes: GSW Worldwide became the name for Gerbig, Snell/Weisheimer in 2004. The agency became part of inChord Communications in July 2001. GSW has offices in Columbus, Ohio, New York and London and opened a new office in 2006 in Newtown, Pa.
Top executive: Phil Deschamps, CEO
Headquarters: GSW Worldwide / 500 Olde Worthington Rd., Westerville, Ohio 43082 / Phone: (614) 848-4848 / Fax: (614) 848-3477 / URL: www.gswa.com

Navicor Group*
Agency totals
Revenue ($ in millions)20062005% chg
Employees20062005% chg
Offices20062005% chg
Notes: Navicor Group is a full-service medical ad agency specializing in oncology and immunology.
Top executive: Garnett Dezember, pres
Headquarters: Navicor Group / 480 Olde Worthington Rd., Westerville, Ohio 43802 / Phone: (614) 543-6011 / Fax: (614) 839-6330 / URL: www.navicorgroup.com

Palio Communications*
Agency totals
Revenue ($ in millions)20062005% chg
Employees20062005% chg
Offices20062005% chg
Notes: Palio Communications is a healthcare, pharmaceutical and consumer advertising and communications agency. Palio takes its name from the Italian derivative of the Latin word pallium, meaning banner or flag.
Top executive: Ed Mitzen, group pres-inVentiv
Headquarters: Palio Communications / 260 Broadway, Saratoga Springs, N.Y. 12866 / Phone: (518) 584-8924 / Fax: (518) 583-1560 / URL: www.palio.com

Stonefly Communications Group*
Agency totals
Revenue ($ in millions)20062005% chg
Employees20062005% chg
Offices20062005% chg
Notes: Stonefly is an ad agency launched in June 2004 that focuses on marketing and advertising pharmaceutical and biotechnology brands.
Top executive: John Racik, pres & CEO
Headquarters: Stonefly Communications Group / 500 Olde Worthington Rd., Westerville, Ohio 43082 / Phone: (614) 543-6020 / Fax: (614) 543-3155 / URL: www.stoneflygroup.com

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