|31 Merkle |
|Revenue ($ in millions)||2006||2005||% chg|
Merkle specializes in database marketing services from offices in Lanham, Md., its headquarters, and Atlanta, Boston, Denver, Philadelphia and Seattle. The agency has been expanding rapidly, opening a Boston office in August 2005, and offices in Atlanta, Denver and Philadelphia within the past three years. Merkle also has been growing through acquisition. In January 2007, it acquired the response services division of AB&C Group, a provider of direct response processing services, merging it into Merkle/Response. The M/R division specializes in direct services that include caging, data entry and fulfillment services. The acquisition follows several in 2005, including Denver-based Quris, a full-service email marketing agency, and Seattle-based direct-response fundraising agency, The Domain Group. Merkle, founded in 1971, is presently constructing a five-story building in Columbia, Md., to serve as its corporate headquarters.
David Williams, pres & CEO
Merkle/8400 Corporate Dr., Lanham, Md. 20785 / Phone: (301) 459-9700/ Fax: (301) 429-2860 / URL: www.merkleinc.com
An asterisk (*) indicates figures are Ad Age estimates.