Top 50 Direct Marketing Agencies

Figures are in millions of U.S. dollars

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TOP 50 DIRECT MARKETING AGENCIES
RANK U.S. DIRECT MARKETING REVENUE
2006AGENCY [PARENT]HEADQUARTERS2006 REVENUE%CHG
1 Rapp Collins Worldwide* [Omnicom] New York $306.0 11.6
2 Epsilon* Irving, Texas 300.0 62.7
2 Wunderman* [WPP] New York 300.0 9.9
4 DraftFCB* (MS) [Interpublic] Chicago/New York 285.3 27.4
5 Aspen Marketing Services West Chicago, Ill. 188.0 11.2
6 Harte-Hanks Direct Langhorne, Pa. 180.8 3.8
7 OgilvyOne Worldwide* [WPP] New York 170.5 13.1
8 Merkle Lanham, Md. 149.5 38.4
9 Protocol Integrated Direct Marketing Sarasota, Fla. 128.0 0.0
10 MRM Worldwide* [Interpublic] New York 120.0 14.9
11 Digitas* [Publicis] Boston 96.8 -0.2
12 Carlson Marketing* [Carlson] Minneapolis 94.3 6.0
13 SourceLink Itasca, Ill. 88.7 2.4
14 Targetbase* [Omnicom] Irving, Texas 80.0 8.3
15 ChoicePoint Precision Marketing Alpharetta, Ga. 79.7 -12.9
16 Alloy Media & Marketing New York 79.3 0.9
17 Euro RSCG 4D* [Havas] New York 74.4 -2.1
18 Accent Marketing Services [MDC ] Jeffersonville, Ind. 71.1 5.8
19 Valassis One to One Solutions Lincoln, Mass. 63.2 -1.3
20 G2* [WPP] New York 55.1 12.9
21 RMG:Connect* [WPP] London/New York 43.6 9.0
22 Direct Partners* [Omnicom] Marina del Rey, Calif. 41.0 7.9
23 Mktg Services* Newtown, Pa. 40.0 -13.0
24 GSP Marketing Services* Chicago 36.0 0.0
24 Mullen* [Interpublic] Wenham, Mass. 36.0 12.1
26 Publicis Dialog* [Publicis] New York 33.0 0.0
27 Ambrosi Chicago 28.2 -9.7
28 Russ Reid Co.* [Omnicom] Pasadena, Calif. 28.1 12.9
29 Hawkeye Charlotte, N.C. 27.1 5.9
30 Arc Worldwide* [Publicis] Chicago 19.0 7.3
31 Unit 7* [Omnicom] New York 18.8 12.6
32 RTC Relationship Marketing* [WPP] Washington 18.6 12.7
33 Tequila* [Omnicom] New York 18.0 -9.1
34 Hacker Group* [Interpublic] Bellevue, Wash. 17.9 4.1
35 CFM Direct Oakbrook Terrace, Ill. 17.2 26.3
36 Quigley-Simpson Los Angeles 16.8 49.9
37 DMW Worldwide Wayne, Pa. 13.6 4.7
38 Razor Addison, Texas 13.1 46.9
39 Arnold Worldwide (MS)* [Havas] Boston 12.5 -18.3
40 Bernstein-Rein Advertising Kansas City, Mo. 12.2 213.8
41 Lortz Direct Marketing Omaha 11.9 -1.2
42 Sigma Marketing Group* Rochester, N.Y. 11.2 0.0
43 Ryan Partnership [D. L. Ryan Cos.] Wilton, Conn. 10.6 11.0
43 TaCito Direct Marketing Dallas 10.6 33.1
45 TPG (The Peter Group)* [Omnicom] Philadelphia 10.0 -2.0
46 Nexus Direct Virginia Beach, Va. 9.8 60.7
47 Weyforth-Haas Overland Park, Kan. 9.0 28.6
48 Creative Direct Response Bowie, Md. 8.6 2.9
49 Catalyst Direct Rochester, N.Y. 7.7 43.9
50 Lockard & Wechsler Irvington, N.Y. 7.5 87.5
Notes: Figures are in millions of U.S dollars. An asterisk (*) indicates figures are Ad Age estimates. Published April 30, 2007.
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