Magazine ad page leaders 3rd Quarter 2006

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Magazine ad page leaders
For Jan-Sep 2006
Advertising Pages Advertising Dollars
RankMagazine20062005% change20062005% change
1 People 2,700.34 2,718.68 -0.7 626,926,724 599,017,244 4.7
2 Bride's 2,427.72 2,027.22 19.8 163,943,768 128,979,526 27.1
3 In Style 2,378.76 2,416.11 -1.5 279,854,910 269,360,444 3.9
4 Time Out New York 2,310.13 2,178.07 6.1 38,463,205 35,442,114 8.5
5 New York Magazine 2,261.85 2,023.95 11.8 136,714,519 115,548,530 18.3
6 Bridal Guide 2,187.04 2,285.71 -4.3 82,181,541 80,924,161 1.6
7 Forbes 2,164.11 2,102.40 2.9 219,911,277 203,588,206 8.0
8 Vogue 2,137.92 2,121.54 0.8 266,401,764 245,745,706 8.4
9 Fortune 1,964.62 2,081.82 -5.6 204,445,238 214,098,281 -4.5
10 Power & Motoryacht 1,867.96 1,759.17 6.2 50,249,776 45,890,200 9.5
11 BusinessWeek 1,842.85 1,874.70 -1.7 208,802,785 225,923,375 -7.6
12 Modern Bride 1,581.42 1,456.79 8.6 106,919,705 93,018,361 14.9
13 Texas Monthly 1,577.58 1,548.44 1.9 57,698,611 54,499,710 5.9
14 Elle 1,576.51 1,371.06 15.0 173,003,224 142,547,449 21.4
15 The Economist 1,566.25 1,575.33 -0.6 60,225,524 52,469,123 14.8
16 Time 1,549.20 1,485.44 4.3 442,800,107 413,889,620 7.0
17 Yachting 1,548.16 1,616.73 -4.2 46,230,657 46,998,140 -1.6
18 Sports Illustrated 1,473.20 1,515.12 -2.8 447,449,166 451,864,147 -1.0
19 Muscle & Fitness 1,443.38 1,204.17 19.9 67,229,359 52,696,225 27.6
20 Better Homes & Gardens 1,400.77 1,510.37 -7.3 557,187,706 567,976,674 -1.9
21 W 1,376.52 1,336.25 3.0 104,844,816 97,058,837 8.0
22 Us Weekly 1,374.88 1,311.41 4.8 196,864,637 146,214,824 34.6
23 Newsweek 1,360.06 1,304.76 4.2 328,037,896 310,926,555 5.5
24 Glamour 1,341.73 1,246.45 7.6 218,322,664 191,409,771 14.1
25 O,The Oprah Magazine 1,319.43 1,199.02 10.0 186,754,348 163,101,180 14.5
26 Travel & Leisure 1,317.64 1,156.13 14.0 121,953,573 102,469,819 19.0
27 US Airways Magazine 1,315.62 612.72 114.7 33,691,423 23,018,803 46.4
28 Woman's Day 1,315.15 1,277.07 3.0 311,702,814 291,294,361 7.0
29 Cosmopolitan 1,294.46 1,324.85 -2.3 273,764,543 265,242,552 3.2
30 Lucky 1,279.03 1,240.12 3.1 117,803,664 102,887,219 14.5
31 Vanity Fair 1,264.83 1,339.20 -5.6 164,932,779 167,409,799 -1.5
32 American Way 1,250.97 1,071.13 16.8 35,253,349 29,628,510 19.0
33 The New Yorker 1,245.41 1,499.09 -16.9 129,677,208 144,529,574 -10.3
34 Good Housekeeping 1,239.62 1,255.64 -1.3 361,206,288 344,082,422 5.0
35 Entertainment Weekly 1,230.57 1,289.87 -4.6 173,561,675 173,497,533 0.0
36 Transworld Skateboarding 1,229.56 1,343.42 -8.5 22,769,790 25,030,178 -9.0
37 Southwest Airlines Spirit 1,211.34 1,047.21 15.7 37,534,376 29,263,693 28.3
38 Real Simple 1,204.36 1,114.19 8.1 164,662,824 141,409,450 16.4
39 Architectural Digest 1,201.30 1,203.23 -0.2 117,592,180 113,137,425 3.9
40 U. S. News & World Report 1,193.19 1,149.81 3.8 186,798,691 175,731,116 6.3
41 Robb Report 1,192.44 996.83 19.6 28,847,238 22,525,105 28.1
42 Harper's Bazaar 1,157.31 1,090.08 6.2 108,164,669 95,865,269 12.8
43 GQ 1,143.52 1,112.35 2.8 120,727,144 109,409,841 10.3
44 Golf Digest 1,140.77 1,189.64 -4.1 129,176,537 125,943,661 2.6
45 Ladies' Home Journal 1,123.41 1,094.60 2.6 259,893,626 239,771,364 8.4
46 Conde Nast Traveler 1,122.67 1,059.26 6.0 102,519,334 92,294,197 11.1
47 ESPN The Magazine 1,108.62 1,198.88 -7.5 198,665,739 203,798,732 -2.5
48 Family Circle 1,108.47 1,028.46 7.8 234,864,242 228,427,394 2.8
49 Town & Country 1,090.67 1,151.09 -5.2 86,239,550 85,498,268 0.9
50 Allure 1,088.60 961.28 13.2 111,684,799 93,475,761 19.5
51 PC Magazine 1,074.54 1,128.90 -4.8 82,100,753 94,235,697 -12.9
52 Redbook 1,058.99 1,085.41 -2.4 138,398,392 133,754,975 3.5
53 Cooking Light 1,052.12 1,069.24 -1.6 93,804,291 89,193,500 5.2
54 Shape 1,035.37 1,018.65 1.6 135,031,555 118,186,952 14.3
55 Southern Living 1,034.45 1,174.19 -11.9 154,317,024 162,031,039 -4.8
56 Rolling Stone 1,020.78 1,072.86 -4.9 142,976,200 135,664,082 5.4
57 Parents 1,006.66 1,063.46 -5.3 140,024,861 139,610,479 0.3
58 Essence 1,005.05 1,015.85 -1.1 72,143,281 68,095,107 5.9
59 Barron's 984.57 990.82 -0.6 37,827,410 36,799,484 2.8
60 Golf World 962.44 987.26 -2.5 28,562,449 27,727,384 3.0
61 Food & Wine 954.81 859.66 11.1 64,610,844 55,301,665 16.8
62 Entrepreneur 925.22 932.13 -0.7 70,572,996 67,026,513 5.3
63 Marie Claire 918.69 948.85 -3.2 90,841,753 88,638,348 2.5
64 Self 913.39 889.79 2.7 119,411,846 105,518,977 13.2
65 Transworld Motocross 910.29 932.05 -2.3 10,042,959 5,454,947 84.1
66 Ebony 909.18 897.86 1.3 50,891,209 54,488,233 -6.6
67 Boating 907.17 1,015.97 -10.7 35,676,643 38,256,814 -6.7
68 Motor Trend 904.71 865.91 4.5 125,195,120 113,768,376 10.0
69 Teen Vogue 900.67 725.15 24.2 74,025,983 56,156,524 31.8
70 Soap Opera Digest 897.90 872.07 3.0 18,048,787 17,126,032 5.4
71 Golf Magazine 895.89 972.21 -7.9 131,035,915 133,978,668 -2.2
72 Transworld Surf 891.36 829.75 7.4 8,634,907 7,763,598 11.2
73 Prevention 885.96 918.84 -3.6 113,170,344 106,436,889 6.3
74 Martha Stewart Living 882.37 553.44 59.4 112,212,836 63,540,682 76.6
75 Vibe 875.96 917.15 -4.5 81,677,868 82,126,665 -0.5
76 Gourmet 874.13 784.05 11.5 83,568,484 70,945,931 17.8
77 Parenting 872.16 1,043.70 -16.4 119,787,389 134,894,600 -11.2
78 Autoweek 862.86 874.34 -1.3 37,280,923 36,449,563 2.3
79 Hemispheres 851.08 619.33 37.4 42,750,667 31,204,037 37.0
80 Wired 837.24 646.14 29.6 54,317,647 38,434,770 41.3
81 Dwell 831.78 643.38 29.3 23,066,977 15,251,043 51.2
82 Jet 829.94 796.00 4.3 24,700,561 22,929,852 7.7
83 Car and Driver 829.81 899.31 -7.7 148,912,928 160,549,382 -7.2
84 Road & Track 826.15 891.40 -7.3 87,060,915 97,167,422 -10.4
85 Details 809.91 799.53 1.3 42,225,573 39,409,084 7.1
86 Country Living 807.43 899.35 -10.2 105,576,549 117,018,546 -9.8
87 Sunset 793.71 784.83 1.1 80,919,002 75,242,169 7.5
88 Health 782.07 778.61 0.4 66,968,165 63,012,910 6.3
89 Coastal Living 771.99 714.35 8.1 36,691,717 31,993,955 14.7
90 Esquire 771.98 708.08 9.0 77,131,395 66,606,220 15.8
91 Black Enterprise 764.27 837.24 -8.7 32,351,223 34,623,250 -6.6
92 All You 759.50 607.75 25.0 10,970,780 8,352,039 31.4
93 Transworld Snowboarding 754.97 775.10 -2.6 10,400,684 13,292,662 -21.8
94 Star 751.75 688.88 9.1 114,539,933 89,791,466 27.6
95 National Journal 751.63 613.43 22.5 9,747,392 7,598,132 28.3
96 More 750.87 664.99 12.9 78,391,638 61,319,994 27.8
97 Popular Photography & Imaging 746.21 968.41 -22.9 66,282,343 90,599,282 -26.8
98 Reader's Digest 744.39 761.56 -2.3 218,470,855 218,564,533 0.0
99 Cycle World 735.40 766.11 -4.0 33,822,002 33,562,548 0.8
100 Seventeen 731.78 751.37 -2.6 79,270,392 76,662,204 3.4
Source: Publishers Information Bureau
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