Advertising Age's DataCenter has produced the 100 Leading Media Companies report since 1981 (covering 1980 revenue). Companies are ranked on revenue from U.S. media. Revenue figures are Ad Age estimates based on data from financial filings, company disclosures and DataCenter analysis.
Media is defined as information and entertainment content distribution systems in which advertising (including branded entertainment) is a key element. Revenue includes what media companies collect from marketers (advertising); from consumers (subscriptions, fees, movie tickets, DVD sales); and from other media companies (TV licensing/production).
Revenue for 2008 and 2007 as compiled and analyzed in 2009.
Revenue is shown pro forma for 2008 and/or 2007 if acquisitions or divestitures completed in 2009, 2008 or 2007 had significant effect on revenue.
Lists of company properties are not all-inclusive; not all properties are shown.
Box Office Mojo
National Cable & Telecommunications Association
Publishers Information Bureau
TNS Media Intelligence
DataCenter staff: Bradley Johnson, Kevin Brown, Maureen Morrison, Keri Lynch, Katy Gallagher
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