Consumer magazine Linage 3rd qtr 2003

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Most Popular
Consumer magazine advertising linage
Third quarter data for 2003
3rd quarterYear to date
2003200220032002
Automotive
Automobile Magazine C. 196.02 221.45 610.83 588.03
AutoWeek (52X) C. 298.42 278.49 857.86 847.52
Car & Driver C. 286.65 272.49 845.44 754.73
Cycle World C. 222.72 258.81 706.00 793.02
Easyriders 133.85 136.80 390.51 403.98
Family Motor Coaching 479.98 548.76 1,531.12 1,694.28
Hot Rod C. 167.90 180.54 429.08 501.45
Motor Trend C. 267.24 219.46 791.91 626.80
Motorhome 232.35 215.20 702.12 629.02
Ride BMX (9X) C. 269.52 307.42 745.89 825.83
Rider 127.00 135.00 305.00 315.00
Road & Track C. 278.83 298.19 888.78 825.24
Trailer Life 169.47 182.06 569.58 542.55
Total Group 3,129.95 3,254.67 9,374.12 9,347.45
% change -3.8 0.3
Boating & yachting
Boating C. 247.52 256.19 906.36 965.52
Chesapeake Bay 211.17 226.71 637.34 677.87
Cruising World C. 238.73 260.75 804.10 843.35
Motorboating C. 201.58 284.42 812.02 936.88
Offshore 254.99 245.62 758.11 757.71
Power & Motoryacht C. 480.89 518.17 1,638.30 1,724.80
Yachting C. 466.72 506.63 1,486.00 1,542.30
Total Group 2,101.60 2,298.49 7,042.23 7,448.43
% change -8.6 -5.5
Computers
PC Magazine C. 409.24 416.33 1,328.70 1,437.00
PC World 277.08 275.41 792.90 794.08
Wired C. 207.61 169.56 673.80 510.89
Total Group 893.93 861.30 2,795.40 2,741.97
% change 3.8 1.9
General
American Heritage (8X) C. 22.00 21.67 113.73 122.96
ARTnews 194.54 219.42 677.43 731.87
The Atlantic Monthly C. 117.80 114.35 403.48 336.64
Audubon (6X) C. 44.13 59.84 139.00 220.85
Biography C. 72.66 88.52 246.03 231.88
Bon Appetit C. 244.25 220.14 778.23 714.37
Coastal Living (6X) C. 209.29 233.91 558.49 576.09
Cooking Light (11X) C. 306.13 330.39 979.76 900.89
Crafts Magazine (10X) 34.56 76.85 153.23 273.36
Departures (7X) C. 154.94 197.19 467.58 484.59
Ebony C. 306.81 317.02 862.88 806.72
Food & Wine C. 336.76 275.09 907.57 790.59
Gourmet C. 243.34 216.31 784.57 754.60
Medizine C. 63.94 60.50 201.15 158.72
Modern Maturity (6X) C. 86.21 91.72 205.69 225.06
National Geographic C. 104.03 102.44 284.59 284.53
Natural History C. 34.87 48.67 203.68 222.41
Out C. 171.83 132.09 459.31 398.25
Prevention C. 242.64 241.48 756.70 754.90
Reader's Digest C. 238.32 255.00 681.74 742.66
Reader's Digest Large Ed.C. 38.40 47.72 134.46 151.20
Reader's Digest Sel. C. 117.46 100.30 337.15 254.19
Sat. Evening Post (9X) C. 85.17 78.45 216.27 178.12
Saveur (8X) C. 39.32 84.42 171.66 225.08
Smithsonian C. 121.33 135.08 403.50 422.49
Town & Country C. 310.91 292.70 984.50 935.75
Travelhost 357.65 351.73 1,064.57 1,019.96
Utne Magazine (6X) E. 78.66 69.66 188.31 162.93
Vanity Fair C. 493.05 445.81 1,404.60 1,230.00
Yankee C. 111.78 106.72 400.94 356.85
Total Group 4,982.78 5,015.19 15,170.8 14,668.5
% change -0.6 3.4
Home
American Woodworker (7X) C. 42.50 48.50 196.23 207.75
Architectural Digest C. 342.25 317.79 1,211.80 1,125.70
Better Homes & Gardens C. 488.30 437.36 1,521.60 1,383.20
Columbus M'ly Homes (4X) 29.90 35.50 76.60 94.70
Country Home C. 206.82 196.22 666.29 604.86
Country Living C. 268.56 268.47 812.30 755.93
Elle Decor (8X) C. 90.87 103.52 604.76 585.02
Family Handyman (10X) C. 122.44 117.33 441.35 428.28
Garden Design (6X) C. 51.09 31.96 159.45 181.18
Gardener (6X) C. 17.76 26.57 102.55 125.90
Home (10X) C. 137.85 137.44 493.93 431.48
House & Garden C. 230.66 258.02 651.69 704.39
House Beautiful C. 197.08 208.52 668.21 679.47
Martha Stewart Living (10X) C. 290.68 456.80 904.80 1,318.40
Metropolis (10X) B. 238.42 257.50 814.75 714.00
Metropolitan Home (6X) C. 234.46 197.21 562.55 476.14
Midwest Living (6X) C. 115.80 94.90 595.11 477.70
OG-Organic Gardening (9X) C. 39.02 40.10 115.01 107.61
Phoenix Home/Garden 231.82 225.59 859.79 860.19
Southern Accents (6X) C. 220.11 240.83 519.09 541.29
Southern Living C. 315.94 364.84 1,148.50 1,105.20
Sunset Magazine C. 261.24 268.90 813.93 779.30
This Old House (6X) C. 204.67 186.21 633.30 599.80
Traditional Home (6X) C. 121.56 87.78 528.11 477.27
Veranda C. 233.19 237.08 558.33 528.63
Workbench (6X) 67.89 70.07 174.59 158.65
Total Group 3,002.54 3,194.35 9,547.76 9,528.04
% change -6.0 0.2
In-flight & other passenger
Alaska Airlines 182.20 150.40 504.60 475.00
American Express' Sky Guide C. 50.19 55.27 154.64 216.72
America West Airlines Magazine 174.00 161.00 528.00 518.00
American Way (24X) C. 254.01 267.88 794.05 798.92
Hemispheres C. 130.65 158.83 395.74 426.73
Nexos (4X) C. 49.00 52.69 138.67 148.56
Sky Magazine C. 176.97 159.44 499.46 460.55
Southwest Airlines Spirit C. 268.27 232.14 751.56 688.55
Spirit of Aloha (6X) 162.25 171.59 471.71 490.27
US Airways Attache C. 110.36 183.70 438.26 427.37
Total Group 1,557.90 1,592.94 4,676.69 4,650.67
% change -2.2 0.6
Men's
Details C. 259.57 213.88 730.81 557.72
Esquire C. 206.15 214.18 608.10 578.06
Firehouse Magazine 230.33 234.84 610.50 609.33
FHM (11X) C. 235.70 201.57 596.50 554.74
GQ C. 413.85 454.74 1,086.10 1,133.60
Maxim (12X) C. 295.46 325.93 835.31 850.94
Men's Fitness C. 195.33 214.72 551.98 610.09
Men's Health (10X) C. 220.02 210.13 691.99 569.45
Men's Journal C. 201.30 234.15 617.48 629.87
Muscle & Fitness C. 351.04 471.83 1,065.60 1,331.70
Playboy C. 123.26 130.99 397.43 424.94
Stuff for Men C. 213.02 194.72 538.26 529.67
Total Group 2,945.03 3,101.68 8,330.06 8,380.11
% change -5.1 -0.6
Metropolitan
Baltimore 273.00 223.51 697.00 568.52
Boston B. 338.50 359.40 872.50 913.90
Chicago 354.94 356.87 906.36 905.41
Chicago's North Shore 144.05 180.74 470.43 438.60
Columbus Monthly 178.90 169.20 555.90 531.60
Connecticut 131.40 172.60 516.30 531.50
Diablo 318.49 304.35 870.72 758.87
Indianapolis Monthly 412.00 430.00 1,169.00 1,197.00
Madison 119.00 97.40 310.35 292.30
Memphis B. 231.80 214.90 554.60 552.00
Minnesota M'ly Magazine 398.30 359.20 1,116.85 1,072.90
New Jersey Monthly 242.00 228.90 706.60 678.70
Philadelphia B. 324.60 323.40 891.80 881.10
Phoenix Magazine 199.76 128.82 581.16 471.77
Rhode Island Monthly (13X) 340.34 334.71 756.02 805.47
San Diego B. 360.91 310.42 1,061.91 858.60
San Francisco Magazine 207.90 231.20 570.13 620.29
Texas Monthly C. 382.39 355.79 1,168.70 1,071.90
The Washingtonian 243.21 241.07 770.03 799.38
Total Group 5,201.49 5,022.48 14,546.3 13,949.8
% change 3.6 4.3
Music/entertainment
The Cable Guide C. 19.00 22.00 62.00 83.77
Country Weekly (26X) C. 198.42 170.46 557.17 521.71
National Enquirer (52X) C. 254.68 234.44 777.81 754.60
People En Espanol (10X) C. 201.32 131.94 541.02 414.65
Premiere C. 76.55 79.66 265.63 253.54
Rolling Stone (25X) C. 372.34 367.14 989.13 997.84
Star (52X) C. 202.94 195.35 651.71 611.86
The Source C. 350.40 354.22 864.06 864.72
Spin C. 180.67 192.10 481.48 552.10
Stereo Review Snd&Vis C. 96.73 113.62 366.39 399.52
Vibe (10X) C. 374.76 326.03 918.71 834.45
Total Group 2,327.81 2,186.96 6,475.11 6,288.76
% change 6.4 3.0
Outdoor & sport
American Hunter 138.40 133.51 298.21 318.41
American Rifleman (11X) 124.60 112.60 304.30 296.63
Backpacker (9X) C. 104.70 102.02 376.97 357.14
Bassmaster (10X) C. 94.48 74.23 395.06 339.44
Bicycling (10X) C. 107.10 123.60 369.68 308.10
Ducks Unlimited (6X) C. 109.67 117.78 192.52 208.18
ESPN Magazine (26X) C. 446.63 404.04 1,131.80 1,042.30
Field & Stream C. 152.91 165.34 447.64 405.77
Flying C. 197.17 251.69 548.99 600.27
Florida Sportsman 247.40 266.30 980.00 954.40
Golf Digest C. 327.30 370.28 1,163.60 1,092.00
Golf Magazine C. 313.92 298.66 1,072.70 1,007.00
In-Fisherman (8X) 24.50 33.00 266.70 273.50
Links (7X) 142.00 143.00 437.50 435.00
Nat'l Geo. Adventure (6X) C. 90.62 99.97 334.51 344.71
Outdoor Life C. 132.77 97.77 355.85 272.91
Outside Magazine C. 167.45 182.64 611.09 591.44
Runner's World C. 140.94 129.66 372.03 336.80
Salt Water Sportsman C. 226.10 213.67 853.14 770.39
Shooting Times Magazine 118.87 98.60 314.89 290.23
Sierra (6X) C. 41.33 48.83 103.83 134.83
Ski (8X) C. 102.20 114.11 406.33 315.38
Skiing (7X) C. 69.79 91.81 245.92 228.54
Tennis C. 148.58 118.49 373.71 363.75
Transworld BMX C. 169.35 194.50 450.35 532.00
Transworld Skatebrding C. 655.36 721.22 1,947.30 2,164.70
Transworld Snowbd. (8X) C. 257.05 322.79 867.33 887.23
Transworld Surf (9X) C. 256.50 249.07 598.33 581.27
Travel & Leisure Golf (6X) C. 151.24 167.73 405.71 398.79
Total Group 5,258.93 5,446.91 16,225.9 15,851.1
% change -3.5 2.4
Parenthood
American Baby C. 153.70 189.88 461.56 524.34
Baby Talk (10X) C. 109.77 108.21 343.79 336.31
Child (10X) C. 215.99 169.82 674.35 527.74
Family Fun (10X) C. 134.02 119.02 456.84 452.54
Fit Pregnancy (6X) C. 177.54 62.27 440.18 355.42
Nick Jr. (6X) C. 66.35 41.75 224.44 154.68
Parenting C. 279.43 251.64 908.56 755.40
Parents Magazine C. 401.13 368.72 1,104.20 1,017.30
Scholastic Parent & Child (6X) C. 45.43 45.69 179.67 167.35
Working Mother C. 95.28 55.80 331.66 221.53
Total Group 1,678.64 1,412.80 5,125.25 4,512.61
% change 18.8 13.6
Photography
American Photo (6X) C. 104.52 81.48 243.83 205.91
Outdoor Photographer (10X) 197.16 185.71 555.55 525.12
PC Photo 103.60 134.66 334.05 291.26
Popular Photography C. 355.78 384.92 1,131.80 1,245.90
Total Group 761.06 786.77 2,265.23 2,268.19
% change -3.3 -0.1
Science/technology
Discover C. 65.33 63.93 195.60 194.05
Popular Mechanics C. 201.14 179.22 654.37 570.34
Popular Science C. 173.52 148.46 508.09 409.18
Scientific American C. 58.83 73.96 217.17 208.09
Spectrum C. 80.44 97.38 298.60 332.51
Technology Review (6X) C. 57.53 55.04 207.89 173.15
Total Group 636.79 617.99 2,081.72 1,887.32
% change 3.0 10.3
Travel
Arthur Frommer's Budget Travel C. 158.70 114.72 521.67 387.64
Conde Nast Traveler C. 279.17 298.45 952.78 898.60
Endless Vacation (6X) C. 123.85 106.44 385.30 291.38
Islands C. 123.60 158.27 382.72 412.19
Nat'l Geographic 128.77 79.55 370.53 270.59
Traveler (6X) C.
Travel & Leisure C. 338.05 359.68 1,142.00 990.54
Travel Holiday (10X) C. N/A 135.82 499.38 609.58
Total Group 1,152.14 1,252.93 4,254.38 3,860.52
% change -8.0 10.2
Weeklies/bi-weeklies
The Advocate C. 205.89 148.31 628.34 572.75
The Army Times Military Group:
Air Force Times (52X) 493.66 366.58 1,233.36 1,027.26
Army Times (52X) 488.22 375.52 1,234.31 1,062.81
Navy Times (52X) 509.60 381.88 1,269.91 1,074.25
Entertainment Weekly (52X) 397.99 403.28 1,307.20 1,305.50
Golfweek (52X) 188.25 213.60 723.35 693.89
Golf World C. 209.11 320.15 801.17 1,122.00
Jet (52X) C. 263.00 290.50 822.44 793.50
National Journal (50X) C. 155.00 176.50 623.75 552.00
New York Magazine (46X) C. 519.54 542.94 1,683.10 1,854.40
The New Yorker C. 463.89 511.31 1,503.60 1,490.70
Newsweek (52X) C. 412.55 415.83 1,395.10 1,295.20
People (51X) C. 862.97 862.78 2,668.65 2,595.68
Sporting News (52X) C. 208.92 191.19 558.11 545.28
Sports Illustrated (52X) C. 542.66 625.27 1,668.78 1,791.08
Time (52X) C. 501.23 531.03 1,617.16 1,569.23
TV Guide (52X) C. 608.19 556.23 1,796.77 1,747.01
U.S. News & World Rep.(50X) C. 370.38 401.69 1,004.40 1,022.81
US Weekly (40X) C. 309.83 270.17 924.79 755.50
Total Group 7,710.88 7,584.76 23,464.2 22,870.8
% change 1.7 2.6
Women's/fashion/service
Allure C. 305.08 283.25 913.88 826.18
Bridal Guide C. 1,175.23 757.00 2,585.43 1,979.77
Bride's (6X) C. 864.69 578.02 2,500.66 2,369.61
Cosmogirl (10X) C. 175.75 177.43 504.53 442.78
Cosmopolitan C. 468.76 475.51 1,328.95 1,338.02
Elle C. 418.51 417.43 1,161.10 1,077.37
Elle Girl C 158.73 73.33 335.43 164.85
Essence C. 316.67 267.63 999.85 771.12
Family Circle (15X) C. 311.69 321.30 1,040.54 957.94
Fitness (12X) C. 255.26 270.80 732.71 705.68
Glamour C. 389.44 404.63 1,151.27 1,067.95
Good Housekeeping C. 376.07 323.86 1,212.79 1,034.96
Golf for Women (6X) C. 88.96 84.42 313.28 262.66
Harper's Bazaar C. 298.29 395.87 872.28 1,009.17
Health C. 236.51 228.11 740.56 716.68
In Style C. 748.40 787.67 2,191.65 2,070.05
Jane (10X) C. 193.85 207.54 636.17 588.78
Ladies' Home Journal C. 327.95 295.23 1,114.14 878.89
Latina C. 235.70 176.65 623.20 453.44
Lucky C. 385.23 259.06 1,045.87 648.53
Marie Claire C. 372.46 390.47 1,088.77 1,100.72
Modern Bride (6X) C. 345.16 536.69 1,565.39 1,849.45
More (6X) C. 145.67 118.67 512.72 379.49
O-The Oprah Magazine C. 333.37 342.72 977.07 983.07
Organic Style C. 105.29 92.72 242.03 212.88
Real Simple C. 232.75 163.86 795.16 510.16
Redbook C. 348.01 317.81 1,066.97 856.69
Self C. 294.61 285.58 874.03 822.58
Seventeen C. 322.25 426.18 859.72 1,008.85
Shape C. 298.79 287.88 853.53 730.57
Soap Opera Digest (52X) C. 281.94 370.11 854.63 1,113.67
Teen People (10X) C. 291.09 286.89 709.67 706.21
Victoria C. N/A 83.00 165.62 273.02
Vogue C. 843.80 855.54 2,125.10 2,058.97
W Magazine C. 506.65 499.73 1,325.33 1,252.40
Weight Watchers (6X) C. 128.25 88.44 320.30 238.98
Woman's Day (15X) C. 357.23 339.75 1,214.42 1,076.14
YM (11X) C. 281.94 341.04 785.67 755.71
Total Group 12,044.8 12,611.8 38,340.4 35,293.9
% change -4.5 8.6
Youth
Boys' Life C. 31.66 38.03 98.15 95.69
Disney Adventures C. 48.25 67.67 140.51 183.48
Nickelodeon (10X) C. 79.61 89.69 266.15 257.19
Sports Illustrated for Kids C. 84.53 96.53 240.30 244.37
Total Group 244.05 291.92 745.11 780.73
% change -16.4 -4.6
Business/national
ABA Journal C. 84.19 99.58 245.92 283.00
Barron's (52X) C. 375.58 378.85 1,033.83 1,169.39
Black Enterprise C. 209.11 206.39 681.41 699.51
Business 2.0 C. 188.08 151.76 474.21 453.71
Business Week (52X) C. 671.03 774.24 2,022.83 2,251.52
Economist (52X) C. 466.00 434.75 1,519.00 1,708.75
Entrepreneur C. 331.03 330.43 1,032.80 1,015.06
Fast Company (6X) C. 152.03 198.34 524.67 548.31
Forbes (26X) C. 586.40 904.65 1,936.16 2,257.90
Fortune (26X) C. 682.23 745.32 2,075.19 2,310.31
Fortune Small Business C. 127.70 90.34 337.81 280.96
Harvard Bus. Review (6X) C. 84.50 109.85 310.60 340.41
Inc. Magazine C. 176.00 184.03 551.59 549.44
Kiplinger's Personal Fin. C. 107.25 123.43 362.89 415.19
Money C. 205.61 201.48 635.19 578.95
SmartMoney C. 173.50 160.93 540.77 491.63
Total Group 4,620.24 5,094.37 14,284.8 15,354.0
% change -9.3 -7.0
Business/regional
Crain's Chicago Bus. (52X) 294.24 281.23 888.69 792.92
Crain's Cleveland Bus. (52X) 197.21 201.43 655.33 655.59
Crain's New York Bus. (52X) E. 216.00 240.00 695.00 719.00
Georgia Trend E. 111.00 123.00 361.43 407.67
Indianapolis Bus. Jrnl. (52X) E. 326.73 328.45 973.04 1,005.03
Pacific Bus. News (53X) E. 284.10 290.00 872.30 827.80
Providence Bus. News (52X) E. 128.23 166.25 453.87 325.64
The Business Review (52X) 300.35 294.55 900.29 895.93
Total Group 1,857.86 1,924.91 5,799.95 5,629.58
% change -3.5 3
National Sunday magazines
Amercian Profile C. 115.59 113.79 344.53 332.63
Parade (52X) C. 141.82 147.51 486.82 475.65
USA Weekend (52X) C. 131.59 131.93 452.69 455.08
Total Group 389.00 393.23 1,284.04 1,263.36
% change -1.1 1.6
Newspaper Sunday magazines
Chicago Tribune (52X) 195.00 209.89 733.43 673.77
Los Angeles Times C. 164.26 153.97 451.53 400.59
The New York Times C. 765.17 730.00 2,196.90 2,153.30
Seattle Times 237.00 233.00 695.00 680.00
Total Group 1,361.43 1,326.86 4,076.86 3,907.66
% change 2.6 4.3
Linage is given in paid ad pages. (X) represents the number of times published each year; publications are monthly unless otherwise specified. Sectional linage is prorated to circulation of regional editions. A. Figures do not reflect comparable number of issues. B. Incomplete report, not included in group total and percentage change. C. Figures suppled by Publishers Information Bureau. D. New magazine, comparable results not available; not included in total group and percentage change. E. Current time periods include a special issue
In this article: