"Page and revenue analysis, 2003 ed"

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Magazine 300 ad page and ad revenue rankings
ADVERTISING PAGES
RANKMAGAZINEPARENT COMPANY, SUBSIDIARYAD PAGES 2002AD PAGES 2001AD PAGE % CHG
Consumer magazines
1 People AOL Time Warner, Time Inc. 3,697.91 3,612.15 2.4
2 Forbes Forbes Inc. 3,504.60 3,735.37 -6.2
3 BusinessWeek McGraw-Hill Cos. 3,333.13 3,785.63 -12
4 Fortune AOL Time Warner, Time Inc. 3,331.42 4,011.50 -17
5 New York Times Magazine The New York Times Co. 3,314.22 3,326.49 -0.4
6 InStyle AOL Time Warner, Time Inc. 3,030.54 2,961.59 2.3
7 Vogue Advance Publications, Conde Nast 2,889.96 3,156.23 -8.4
8 Transworld Skateboarding AOL Time Warner, Time Inc./Time4 Media 2,884.59 2,545.17 13.3
9 Bride’s Magazine Advance Publications, Conde Nast 2,805.44 3,853.53 -27.2
10 New York Primedia, Consumer Magazines Group 2,512.36 2,764.18 -9.1
Business magazines
1 New England Journal of Medicine Massachusetts Medical Society 4,904.50 4,863.30 0.8
2 Travel Agent Advanstar Communications 4,236.29 4,796.67 -11.7
3 EE Times United Business Media, CMP Media 3,843.27 4,657.80 -17.5
4 Chronicle of Higher Education Chronicle of Higher Education 3,699.00 4,784.00 -22.7
5 JAMA American Medical Association 3,371.00 3,367.00 0.1
6 Science American Assn. for the Advancement of Science 3,304.68 4,057.77 -18.6
7 Nature Nature Publishing Group, Nature Publishing Co. 3,244.00 3,515.00 -7.7
8 Travel Weekly Boston Ventures, Northstar Travel Media 2,922.35 3,591.00 -18.6
9 American Family Physician American Academy of Family Physicians 2,612.29 2,369.70 10.2
10 EDN Reed Elsevier 2,495.68 2,959.71 -15.7
Computer/technical/internet magazines
1 InformationWeek United Business Media, CMP Media 2,646.88 3,339.49 -20.7
2 CRN United Business Media, CMP Media 2,388.49 3,106.63 -23.1
3 NetworkWorld International Data Group 2,337.87 2,475.58 -5.6
4 PC Magazine Ziff Davis Media 2,054.45 2,494.88 -17.7
5 InfoWorld International Data Group 1,740.55 2,106.27 -17.4
6 Computer Shopper CNET Networks 1,554.82 1,799.94 -13.6
7 eWeek Ziff Davis Media 1,518.50 1,892.51 -19.8
8 Network Computing United Business Media, CMP Media 1,515.00 1,880.16 -19.4
9 Computerworld International Data Group 1,461.42 1,598.71 -8.6
10 VARBusiness United Business Media, CMP Media 1,393.00 1,496.38 -6.9
Consumer magazines by growth
1 Real Simple AOL Time Warner, Time Inc. 878.62 523.59 67.8
2 Popular Science AOL Time Warner, Time Inc./Time4 Media 630.28 428.22 47.2
3 Nick Jr. Viacom International 299.01 204.09 46.5
4 Fitness Bertelsmann, Gruner & Jahr USA Publishing 988.47 686.09 44.1
5 Lucky Advance Publications, Conde Nast 1,012.70 733.18 38.1
6 YM Bertelsmann, Gruner & Jahr USA Publishing 1,017.37 764.3 33.1
7 Electronic Gaming Monthly Ziff Davis Media 1,387.70 1,074.58 29.1
8 J-141 Bauer Publishing Co. 250 197 26.9
9 Weight Watchers Weight Watchers Twenty First Corp. 287.27 227.41 26.3
10 Fit Pregnancy American Media, Weider Publications 536.75 425.42 26.2
Business magazines by growth
1 AOPA Pilot Aircraft Owners & Pilots Association 1,006.00 597.4 68.4
2 Meetings & Conventions Boston Ventures, Northstar Travel Media 2,055.24 1,577.10 30.3
3 Modern Salon Vance Publishing Corp. 1,307.00 1,122.16 16.5
4 HFN Advance Publications, Fairchild Publications 1,220.02 1,062.91 14.8
5 Variety (weekly) Reed Elsevier 1,525.17 1,350.37 12.9
6 American Family Physician American Academy of Family Physician 2,612.29 2,369.70 10.2
7 Chemical Week Chemical Week Associates 1,381.71 1,259.17 9.7
8 Video Store Advanstar Communications 1,125.24 1,042.27 8
9 Architectural Record McGraw-Hill Cos. 1,645.21 1,533.29 7.3
10 Builder2 Hanley-Wood LLC, Builder Group 2,200.12 2,070.00 6.3
Computer magazines by growth3
1 Government Computer News The Washington Post Co. 1,080.15 887.13 21.8
2 NetworkWorld International Data Group 2,337.87 2,475.58 -5.6
3 VARBusiness United Business Media, CMP Media 1,393.00 1,496.38 -6.9
4 PC World International Data Group 1,297.00 1,410.79 -8.1
5 Computerworld International Data Group 1,461.42 1,598.71 -8.6
6 Computer Shopper CNET Networks 1,554.82 1,799.94 -13.6
7 InfoWorld International Data Group 1,740.55 2,106.27 -17.4
8 PC Magazine Ziff Davis Media 2,054.45 2,494.88 -17.7
9 Network Computing United Business Media, CMP Media 1,515.00 1,880.16 -19.4
10 eWeek Ziff Davis Media 1,518.50 1,892.51 -19.8
ADVERTISING REVENUE
RANKMAGAZINEPARENT COMPANY, SUBSIDIARYAD REVENUE 2002AD REVENUE 2001AD REVENUE % CHG
Consumer magazines
1 People AOL Time Warner, Time Inc. $713,639 $656,222 8.7
2 Sports Illustrated AOL Time Warner, Time Inc. 644,386 570,981 12.9
3 Parade Advance Publications, Parade Publications 608,385 570,444 6.7
4 Time AOL Time Warner, Time Inc. 568,993 558,041 2
5 Better Homes & Gardens Meredith Corp. 554,786 491,271 12.9
6 Newsweek Washington Post Co. 389,329 338,675 15
7 USA Weekend Gannett Co. 359,399 316,763 13.5
8 TV Guide Gemstar-TV Guide International 352,073 388,880 -9.5
9 BusinessWeek McGraw-Hill Cos. 351,561 394,303 -10.8
10 Good Housekeeping Hearst Corp. 343,254 318,333 7.8
Business magazines
1 Travel Agent Advanstar Communications $127,555 $117,935 8.2
2 EE Times United Business Media, CMP Media 74,102 99,091 -25.2
3 Travel Weekly Boston Ventures, Northstar Travel Media 63,520 99,129 -35.9
4 The Economist The Economist Newspaper 58,589 61,276 -4.4
5 Meetings & Conventions Boston Ventures, Northstar Travel Media 56,589 41,926 35
6 Fast Company Bertelsmann, Gruner & Jahr USA Publishing 47,548 49,459 -3.9
7 Nation’s Restaurant News Lebhar-Friedman Publications 40,310 43,767 -7.9
8 EDN Reed Elsevier 39,798 44,169 -9.9
9 Fortune Small Business AOL Time Warner, Time Inc. 38,813 42,248 -8.1
10 Successful Meetings VNU 38,798 36,612 6
Computer/technical/internet magazines
1 PC Magazine Ziff Davis Media $165,554 $186,037 -11
2 InformationWeek United Business Media, CMP Media 108,133 137,477 -21.3
3 NetworkWorld International Data Group 95,601 97,729 -2.2
4 eWeek Ziff Davis Media 84,489 93,294 -9.4
5 PC World International Data Group 72,522 78,884 -8.1
6 InfoWorld International Data Group 62,567 90,856 -31.1
7 CRN United Business Media, CMP Media 54,574 68,740 -20.6
8 Network Computing United Business Media, CMP Media 50,592 61,213 -17.4
9 Computer Shopper CNET Networks 45,540 52,383 -13.1
10 Computerworld International Data Group 41,577 48,347 -14
Consumer magazines by growth4, 5
1 Real Simple AOL Time Warner, Time Inc. $53,227 $24,300 119
2 Nick Jr. Viacom International 14,385 6,814 111.1
3 American Rifleman National Rifle Assn. of America 12,615 6,333 99.2
4 American Hunter National Rifle Assn. of America 10,728 5,785 85.4
5 American Profile Publishing Group of America 59,258 32,816 80.6
6 Honey Vanguarde Media 11,613 6,614 75.6
7 Lucky Advance Publications, Conde Nast 39,831 23,955 66.3
8 Fitness Bertelsmann, Gruner & Jahr USA Publishing 78,908 47,628 65.7
9 Electronic Gaming Monthly Ziff Davis Media 26,507 17,233 53.8
10 CosmoGirl Hearst Corp. 43,233 29,089 48.6
Business magazines by growth
1 Meetings & Conventions Boston Ventures,Northstar Travel Media $56,589 $41,926 35
2 Modern Salon Vance Publishing Corp. 17,943 14,259 25.8
3 Chemical Week Chemical Week Associates 21,300 18,125 17.5
4 Video Store Advanstar Communications 26,063 22,203 17.4
5 HFN Advance Publications, Fairchild Publications 19,406 16,906 14.8
6 Variety (weekly) Reed Elsevier 18,254 16,192 12.7
7 American Family Physician American Academy of Family Physician 21,671 19,352 12
8 Architectural Record McGraw-Hill Cos. 25,554 23,303 9.7
9 Meeting News VNU 18,161 16,573 9.6
10 Travel Agent Advanstar Communications 127,555 117,935 8.2
Computer magazines by growth6
1 Government Computer News The Washington Post Co. $22,244 $17,774 25.1
2 NetworkWorld International Data Group 95,601 97,729 -2.2
3 VARBusiness United Business Media,CMP Media 31,580 32,976 -4.2
4 PC World International Data Group 72,522 78,884 -8.1
5 eWeek Ziff Davis Media 84,489 93,294 -9.4
6 PC Magazine Ziff Davis Media 165,554 186,037 -11
7 Computer Shopper CNET Networks 45,540 52,383 -13.1
8 Computerworld International Data Group 41,577 48,347 -14
9 Network Computing United Business Media, CMP Media 50,592 61,213 -17.4
10 CRN United Business Media, CMP Media 54,574 68,740 -20.6
Notes: Dollars are in thousands. Results include only magazines in the Top 300. All revenue is gross and considered AA estimates. To qualify for the growth rankings by revenue and by ad pages a magazine's frequency in 2002 either had to be equal to or less than its frequency in 2001. 1J-14 dropped from 11 to 10 issues. 2Builder dropped from 16 to 13 issues in 2002. 3Federal Computer Week grew 14.6% in ad pages, abetted by an increase in frequency from 40 to 42 issues. 4Organic Style grew 299.2% in revenue as its annual issue count increased from 3 to 6. 5Business 2.0 grew 119.5% as its number of issues grew from 10 to 12, and YM grew 48% as its issue count advanced from 10 t 6Federal Computer Week had growth of 12.4% as its annual issue count rose from 40 to 42 issues.
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