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PIB data 2ND qtr 2002

Published on . 0

Magazine ad page leaders
For 2nd quarter 2002 CORRECTED
Advertising Pages Advertising Dollars
RankMagazine20022001% change20022001% change
1 Bride's 1,791.59 2,223.95 -19.4 60,655,396 73,768,900 -17.8
2 People Weekly 1,732.90 1,780.81 -2.7 335,140,549 319,759,678 4.8
3 Fortune 1,564.99 2,096.24 -25.3 139,222,466 173,287,396 -19.7
4 Business Week 1,477.28 1,995.97 -26.0 157,981,826 207,428,074 -23.8
5 Transworld Skateboarding 1,443.54 1,234.58 16.9 12,494,584 9,919,027 26.0
6 Forbes 1,353.24 2,034.79 -33.5 112,222,689 165,359,231 -32.1
7 Modern Bride 1,312.76 1,815.37 -27.7 45,583,235 60,353,683 -24.5
8 New York 1,311.51 1,384.86 -5.3 38,290,092 32,817,049 16.7
9 In Style 1,282.38 1,431.67 -10.4 111,072,252 113,361,338 -2.0
10 Economist 1,274.00 1,509.00 -15.6 31,813,426 35,807,678 -11.2
11 Bridal Guide 1,222.76 1,376.61 -11.2 28,440,499 27,697,181 2.7
12 Power & Motoryacht 1,217.92 1,394.75 -12.7 14,468,633 15,514,459 -6.7
13 Vogue 1,203.42 1,362.20 -11.7 79,753,095 89,256,871 -10.6
14 TV Guide 1,190.78 1,463.20 -18.6 169,925,989 214,403,017 -20.7
15 Sports Illustrated 1,165.81 1,143.76 1.9 303,772,081 274,539,624 10.6
16 Time 1,038.21 1,140.69 -9.0 252,538,876 265,488,318 -4.9
17 Yachting 1,035.68 1,078.78 -4.0 10,374,294 10,139,839 2.3
18 PC Magazine 1,020.71 1,316.98 -22.5 82,931,017 96,763,986 -14.3
19 New Yorker 979.43 1,100.18 -11.0 51,921,827 53,586,909 -3.1
20 Better Homes & Gardens 945.89 880.54 7.4 269,416,158 237,281,135 13.5
21 Entertainment Weekly 902.23 882.26 2.3 105,217,616 96,090,229 9.5
22 Newsweek 879.37 878.33 0.1 175,379,125 161,357,433 8.7
23 Cosmopolitan 862.51 968.55 -11.0 130,242,272 134,873,138 -3.4
24 Martha Stewart Living 861.64 870.64 -1.0 106,688,569 101,581,117 5.0
25 Popular Photography 861.03 1,027.87 -16.2 38,114,483 43,628,530 -12.6
26 Muscle & Fitness 859.94 871.98 -1.4 30,352,006 29,928,964 1.4
27 Architectural Digest 807.98 886.84 -8.9 41,019,208 43,017,623 -4.6
28 Golf World 801.87 668.96 19.9 14,509,481 15,434,293 -6.0
29 Barrons 790.54 981.95 -19.5 23,161,273 27,513,736 -15.8
30 Vanity Fair 784.24 847.61 -7.5 57,008,723 62,658,070 -9.0
31 W 752.67 940.14 -19.9 49,677,437 56,737,681 -12.4
32 Soap Opera Digest 743.56 587.99 26.5 21,220,663 15,075,707 40.8
33 Southern Living 740.41 754.40 -1.9 78,291,082 76,249,441 2.7
34 Woman's Day 736.39 815.69 -9.7 131,980,853 136,499,491 -3.3
35 Golf Digest 721.74 691.26 4.4 48,676,495 81,603,520 -40.4
36 Texas Monthly 716.20 819.23 -12.6 10,846,858 12,482,605 -13.1
37 Good Housekeeping 711.10 746.22 -4.7 160,941,567 150,946,461 6.6
38 Marie Claire 710.26 732.48 -3.0 48,589,158 44,979,700 8.0
39 Boating 709.33 839.65 -15.5 21,728,608 24,781,337 -12.3
40 Golf Magazine 708.34 725.69 -2.4 77,461,510 65,316,677 18.6
41 Entrepreneur 684.62 728.40 -6.0 23,371,688 24,567,297 -4.9
42 GQ 678.87 753.55 -9.9 41,309,649 45,847,127 -9.9
43 Glamour 663.31 751.98 -11.8 68,105,251 71,219,290 -4.4
44 Elle 659.60 932.01 -29.2 46,656,545 60,482,818 -22.9
45 Motorboating 652.46 799.21 -18.4 6,537,155 7,802,333 -16.2
46 Parents 648.67 627.92 3.3 67,759,447 60,205,821 12.5
47 Town & Country 643.04 743.08 -13.5 33,811,857 35,785,579 -5.5
48 O-The Oprah Magazine 640.34 635.50 0.8 82,337,988 55,166,058 49.3
49 ESPN the Magazine 638.27 612.76 4.2 74,493,830 57,804,072 28.9
50 Family Circle 636.63 624.01 2.0 122,780,977 124,972,311 -1.8
51 Travel & Leisure 630.86 842.36 -25.1 42,262,159 55,900,110 -24.4
52 Rolling Stone 630.70 632.12 -0.2 66,343,823 64,142,727 3.4
53 U.S. News & World Report 621.13 664.28 -6.5 85,247,215 86,871,695 -1.9
54 Harper's Bazaar 613.30 817.70 -25.0 42,672,574 51,497,346 -17.1
55 Conde Nast Traveler 600.16 744.54 -19.4 32,295,875 40,724,438 -20.7
56 Ladies' Home Journal 583.65 604.76 -3.5 95,293,569 93,240,298 2.2
57 Seventeen 582.74 616.02 -5.4 53,639,376 51,040,322 5.1
58 Cruising World 582.60 684.30 -14.9 9,005,690 9,987,859 -9.8
59 Cooking Light 570.50 547.80 4.1 35,453,006 29,669,329 19.5
60 Autoweek 569.02 691.08 -17.7 9,890,917 11,790,312 -16.1
61 Transworld Snowboarding 564.44 578.41 -2.4 7,108,257 7,052,566 0.8
62 Salt Water Sportsman 556.73 646.90 -13.9 7,322,365 7,711,667 -5.0
63 Allure 542.92 552.78 -1.8 31,828,329 30,666,543 3.8
64 Redbook 538.88 635.45 -15.2 54,767,334 57,943,740 -5.5
65 Gourmet 538.29 603.90 -10.9 26,686,988 29,724,476 -10.2
66 Self 536.99 554.45 -3.2 39,703,842 39,068,190 1.6
67 Cycle World 534.21 592.33 -9.8 18,165,310 18,571,258 -2.2
68 American Way 531.03 809.06 -34.4 12,289,567 17,519,592 -29.9
69 Road & Track 527.04 539.37 -2.3 31,782,300 30,770,516 3.3
70 Maxim 525.01 536.99 -2.2 76,583,070 68,441,236 11.9
71 National Enquirer 520.16 421.98 23.3 24,605,853 18,470,988 33.2
72 Ride BMX 518.42 608.13 -14.8 1,724,682 1,714,096 0.6
73 Food & Wine 515.50 529.43 -2.6 28,665,700 25,500,870 12.4
74 Prevention 513.43 521.19 -1.5 47,656,440 45,297,399 5.2
75 Source 510.50 684.09 -25.4 13,307,004 15,591,200 -14.7
76 Sunset 510.40 574.74 -11.2 39,015,958 40,699,470 -4.1
77 Vibe 508.42 531.35 -4.3 33,732,823 30,933,655 9.0
78 Parenting 503.76 477.48 5.5 58,193,878 46,709,492 24.6
79 Essence 503.49 623.46 -19.2 28,397,765 32,874,424 -13.6
80 Jet 503.00 486.90 3.3 13,624,105 12,405,270 9.8
81 Robb Report 500.89 804.84 -37.8 9,126,558 14,601,244 -37.5
82 Bon Appetit 494.23 583.96 -15.4 32,044,897 38,564,294 -16.9
83 Black Enterprise 493.12 587.22 -16.0 17,926,907 19,884,342 -9.8
84 Ebony 489.69 505.65 -3.2 27,486,026 27,562,085 -0.3
85 Health 488.57 447.35 9.2 33,450,380 28,144,809 18.9
86 Reader's Digest 487.65 560.26 -13.0 130,844,029 137,535,754 -4.9
87 Country Living 487.46 493.36 -1.2 48,636,524 43,729,820 11.2
88 Us Weekly 485.33 458.99 5.7 30,154,075 26,691,547 13.0
89 Car and Driver 482.24 504.63 -4.4 51,033,186 49,285,070 3.5
90 Elle Decor 481.50 524.99 -8.3 22,824,768 23,034,039 -0.9
91 Rosie 474.68 208.27 127.9 66,632,942 25,805,947 158.2
92 Travel Holiday 473.76 473.47 0.1 21,875,340 20,681,735 5.8
93 House Beautiful 470.95 492.00 -4.3 41,184,569 40,587,297 1.5
94 Southwest Airlines Spirit 456.40 522.76 -12.7 9,291,716 9,548,588 -2.7
95 House & Garden 446.36 496.81 -10.2 22,524,174 22,832,794 -1.4
96 Shape 442.69 437.73 1.1 38,991,634 37,200,622 4.8
97 Fitness 434.88 314.31 38.4 32,707,129 21,786,820 50.1
98 Advocate 424.44 483.33 -12.2 4,570,850 4,356,544 4.9
99 Showboats International 422.00 437.75 -3.6 3,140,514 3,017,632 4.1
100 Teen People 419.32 487.23 -13.9 32,124,704 35,135,125 -8.6
Source: Publishers Information Bureau and Taylor Nelson Sofres' CMR.
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