Silicon Valley, meet Madison Avenue. You're already joined at the hip, but do you really know each other?
Ad Age 's Digital Conference is coming to the Mark Hopkins Intercontinental Hotel in San Francisco Sept. 20. Marketing has become a tech-driven discipline, and we'll hear from some of the world's best, including David Roman, global CMO of Lenovo; Lesya Lysyj, CMO of Heineken; and Simon Talling-Smith, exec VP of British Airways.
In addition, we'll hear from Facebook head of measurement and insights Brad Smallwood and a host of startups transforming marketing, measurement, social media and commerce. Our world is changing fast. Skills and strategies that worked yesterday are an algorithm shift, new feature or device away from becoming obsolete.
Don't be left behind, or left out. Space is limited, so register today!
Watch this space for more details on programming. In the meantime, here's a conversation we had with David Roman at the Consumer Electronics Show in January: