KELLEY BLUE BOOK WEB SITE DROPS DOUBLECLICK

Ad Sales for Car Site to Move In-house

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DETROIT (AdAge.com) -- Kelley Blue Book's online car info site is moving its ad sales in-house, replacing DoubleClick effective Jan. 1, 2002.

Kbb.com hired two general sales managers at its new Troy, Mich., office: Susan Brown, the ex-director on the General Motors Corp. account at NetZero, and Carol Paruch, formerly Midwest sales manager of amway.com.

Timothy Hand will direct West Coast sales from the the home office in Irvine, Calif., as director of ad sales and business development, from bizrate.com, where he was sales director.

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