Brought to you by: ZOG Digital
International shop Reactive took home the top prize in the Digital Campaign of the Year category at the 2014 Small Agency Awards for its work for the Save Our Sons Foundation, an organization that seeks to create awareness about Duchenne Muscular Dystrophy. The digital agency teamed with Havas Worldwide, Finch and Red Agency on "The Most Powerful Arm" campaign, the centerpiece of which was a robot appendage that users could control online through Facebook Connect.
ESPNW's '98 Days to Shine' took silver in the Digital Campaign of the Year category. The 'Most Powerful Arm' campaign and '98 Days to Shine' were far from the only work that was digital in nature, of course. In 2014, all of the winning work and all of the winning agencies had some sort of digital element to it and, in some cases, were digital first.
Check out all of the Small Agency Awards winners here.