Twitter is often touted as a platform that gives a voice to those who may otherwise be unheard. But it also provides a platform for high-earning executives and competitors to curse at each other over who has a lousier product.
Last night Sprint CEO Marcelo Claure went on a tirade after T-Mobile CEO John Legere posted the following:
Mr. Claure, a prolific tweeter these days, responded with a four-part diatribe:
@JohnLegere I am so tired of your Uncarrier bullshit when you are worse than the other two carriers together. Your cheap misleading lease— MarceloClaure (@marceloclaure) July 2, 2015
@JohnLegere imitation is a joke. You trick people to believe that they have a 15 dollar iphone lease payment when it's not true. You tell— MarceloClaure (@marceloclaure) July 2, 2015
@JohnLegere them they can upgrade up to 3x but you don't tell them the price goes up to 27 dollars when they do. You say one thing— MarceloClaure (@marceloclaure) July 2, 2015
Mr. Legere responded just this afternoon, heckling Mr. Claure with tweets like:
.@marceloclaure you mad bro?— John Legere (@JohnLegere) July 2, 2015
Isn't it cute that Marcelo's been following me on twitter since joining? Now he's starting to sound like me to get attention - it's working!— John Legere (@JohnLegere) July 2, 2015
Sprint Tuesday began offering consumers an $80 "All In" pricing plan (it's a limited time promotion) that includes $20 lease payments on a handset and $60 for unlimited text, phone and data services.
But the company quickly released a statement that it would not throttle streaming video after some observant consumers noticed that in the fine print the speed would be limited to 600 kbps.
Said Mr.Claure on Twitter:
We heard you loud and clear and we are removing the 600 kbps on streaming video. #Allin and we won't stop— MarceloClaure (@marceloclaure) July 1, 2015