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Know the New Rules for Mobile Data Collection

What You Need to Know About the New Guidelines From Ad Industry Groups

By Published on .

New guidelines for mobile data collection came out this week in the form of complementary sets of rules from the Digital Advertising Alliance and Network Advertising Initiative. Attorney Brian Heidelberger walks you through what's new in this video.

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Brian Heidelberger is partner at Winston & Strawn and chair of the advertising, marketing and privacy law practice. He tweets at @briheidelberger.

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