Women's network Oxygen Media will announce today premier ad placement on MSN Hotmail's Women's e-mail newsletter, distributed weekly to Hotmail subscribers, under a deal Oxygen and Microsoft Corp. Oxygen also will be anchor tenant on Hotmail's Health & Fitness and Teen categories. Oxygen's online properties such as GirlsOn (www.girlson.com), Moms Online (www.momsonline.com), Breakup Girl (www.breakupgirl.com), Oprah.com, Thrive Online (www.thriveonline.com) and soon-to-launched sports site We Sweat (www.wesweat.com) also will provide content for other Hotmail Web Courier free newsletters. Oxygen will advertise on additional MSN properties including MSN.com and MSNBC. Financial terms were not disclosed.
Valandra joins Grand ad venture
Veteran Paul Grand today opens AdHarmony, an Internet ad services venture in Beverly Hills, Calif., backed by Idealab and Palomar Ventures. Mr. Grand, who has worked on the Web since 1994, most recently was interim CEO of Word of Net Promotions, an Internet marketing company, and earlier co-founded Digital Planet, bought by iXL, and founded NetCount, acquired by Internet Profiles Corp. Joining him as a co-founder and exec VP-business development is Kent Valandra, an early Prodigy Services Co. executive who left Jan. 14 as exec VP-general manager of new media at Western Initiative Media, West Hollywood.
Excite@Home releases universal message box
Broadband cable Internet provider Excite@Home today rolls out Excite In Box, a Web-based product that lets users access free e-mail, fax and voicemail messages from a central Internet-based e-mail box. The new service will be promoted across Excite@Home. Located at inbox.excite.com, the ad-supported service uses technology supplied by General Magic, which has its own ad-supported service called myTalk.com. A Web-based calendar and other applications will be integrated into the service.
BuyMedia raises $45 million in financing
BuyMedia.com, a service for broadcast media buyers, today announces it has raised $45 million in financing from Internet Capital Group, a business-to-business venture capital company. ICG is taking an undisclosed minority stake in BuyMedia, which plans to use the funds to expand into other media such as print, newspaper, cable and outdoor.