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Bates loses Wendy's Canada

By Published on .

[oakville, canada] Wendy's Restaurants of Canada will move its estimated $12.6 million account to Interpublic Group of Cos.' McCann-Erickson Worldwide from Bates Canada, owned by Cordiant Communications Group. In August, Wendy's International in the U.S. fired Bates and shifted the $312 million account to McCann. Bates still handles Wendy's in Venezuela, Indonesia and New Zealand.
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